{"id":4555481,"date":"2021-12-21T18:10:42","date_gmt":"2021-12-21T12:40:42","guid":{"rendered":"https:\/\/masterblogging.com\/?page_id=4555481"},"modified":"2024-12-16T20:14:53","modified_gmt":"2024-12-16T14:44:53","slug":"blog-readership-statistics","status":"publish","type":"post","link":"https:\/\/masterblogging.com\/blog-readership-statistics\/","title":{"rendered":"How Many People Read Blogs? (2025 Readership Stats)"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div><style>.kadence-column4555481_f909c3-89 > .kt-inside-inner-col{padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-right:var(--global-kb-spacing-lg, 3rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);padding-left:var(--global-kb-spacing-lg, 3rem);}.kadence-column4555481_f909c3-89 > .kt-inside-inner-col{border-left:4px solid var(--global-palette1, #3182CE);}.kadence-column4555481_f909c3-89 > .kt-inside-inner-col,.kadence-column4555481_f909c3-89 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column4555481_f909c3-89 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column4555481_f909c3-89 > .kt-inside-inner-col{flex-direction:column;}.kadence-column4555481_f909c3-89 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column4555481_f909c3-89 > .kt-inside-inner-col{background-color:#f1f2ff;}.kadence-column4555481_f909c3-89 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column4555481_f909c3-89{position:relative;}.kadence-column4555481_f909c3-89, .kt-inside-inner-col > .kadence-column4555481_f909c3-89:not(.specificity){margin-bottom:var(--global-kb-spacing-md, 2rem);}@media all and (max-width: 1024px){.kadence-column4555481_f909c3-89 > .kt-inside-inner-col{border-left:4px solid var(--global-palette1, #3182CE);flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column4555481_f909c3-89 > .kt-inside-inner-col{padding-right:var(--global-kb-spacing-md, 2rem);padding-left:var(--global-kb-spacing-md, 2rem);border-left:4px solid var(--global-palette1, #3182CE);flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column4555481_f909c3-89 inner-column-1\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading4555481_f6bf3c-6b, .wp-block-kadence-advancedheading.kt-adv-heading4555481_f6bf3c-6b[data-kb-block=\"kb-adv-heading4555481_f6bf3c-6b\"]{padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-top:0px;margin-right:0px;margin-bottom:20px;margin-left:0px;font-size:var(--global-kb-font-size-md, 1.25rem);font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading4555481_f6bf3c-6b[data-kb-block=\"kb-adv-heading4555481_f6bf3c-6b\"]{display:flex;gap:0.25em;align-items:center;}.wp-block-kadence-advancedheading.kt-adv-heading4555481_f6bf3c-6b[data-kb-block=\"kb-adv-heading4555481_f6bf3c-6b\"] .kb-adv-heading-icon svg{width:1em;height:1em;}.wp-block-kadence-advancedheading.kt-adv-heading4555481_f6bf3c-6b mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading4555481_f6bf3c-6b[data-kb-block=\"kb-adv-heading4555481_f6bf3c-6b\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style><p class=\"kt-adv-heading4555481_f6bf3c-6b wp-block-kadence-advancedheading kt-adv-heading-has-icon has-theme-palette1-color has-text-color\" data-kb-block=\"kb-adv-heading4555481_f6bf3c-6b\"><span class=\"kb-svg-icon-wrap kb-adv-heading-icon kb-svg-icon-ic_glass kb-adv-heading-icon-side-left\"><svg viewbox=\"0 0 8 8\"  fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M3.5 0c-1.93 0-3.5 1.57-3.5 3.5s1.57 3.5 3.5 3.5c.59 0 1.17-.14 1.66-.41a1 1 0 0 0 .13.13l1 1a1.02 1.02 0 1 0 1.44-1.44l-1-1a1 1 0 0 0-.16-.13c.27-.49.44-1.06.44-1.66 0-1.93-1.57-3.5-3.5-3.5zm0 1c1.39 0 2.5 1.11 2.5 2.5 0 .66-.24 1.27-.66 1.72-.01.01-.02.02-.03.03a1 1 0 0 0-.13.13c-.44.4-1.04.63-1.69.63-1.39 0-2.5-1.11-2.5-2.5s1.11-2.5 2.5-2.5z\"\/><\/svg><\/span><span class=\"kb-adv-text-inner\"><strong>TL;DR<\/strong><meta charset=\"utf-8\"><\/span><\/p>\n\n\n<p class=\"has-md-font-size\"><strong>How many people read blogs in 2025?<\/strong><\/p>\n\n\n\n<p>According to statistics, <strong>83% of internet users<\/strong> read blog posts. With 5.35 billion people accessing the internet regularly, that translates to roughly <strong>4.44 billion blog readers worldwide<\/strong>.<\/p>\n<\/div><\/div>\n\n\n\n<p>Hard to believe, right?<\/p>\n\n\n\n<p>Now, let\u2019s dive into more blog readership statistics to gain a deeper insight into the behavior and demographics of blog readers.<\/p>\n\n\n\n<p><strong>The statistics below will answer key questions, like:<\/strong><\/p>\n\n\n<style>.wp-block-kadence-iconlist.kt-svg-icon-list-items4555481_2b4f9c-99:not(.this-stops-third-party-issues){margin-top:0px;margin-bottom:0px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items4555481_2b4f9c-99 ul.kt-svg-icon-list:not(.this-prevents-issues):not(.this-stops-third-party-issues):not(.tijsloc){margin-top:0px;margin-right:0px;margin-bottom:var(--global-kb-spacing-sm, 1.5rem);margin-left:0px;padding-left:var(--global-kb-spacing-xs, 1rem);}.wp-block-kadence-iconlist.kt-svg-icon-list-items4555481_2b4f9c-99 ul.kt-svg-icon-list{grid-row-gap:20px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items4555481_2b4f9c-99 .kb-svg-icon-wrap{font-size:22px;color:var(--global-palette1, #3182CE);}.wp-block-kadence-iconlist.kt-svg-icon-list-items4555481_2b4f9c-99 ul.kt-svg-icon-list .kt-svg-icon-list-item-wrap .kt-svg-icon-list-single{margin-right:10px;}.kt-svg-icon-list-items4555481_2b4f9c-99 ul.kt-svg-icon-list .kt-svg-icon-list-level-0 .kt-svg-icon-list-single svg{font-size:20px;}<\/style>\n<div class=\"wp-block-kadence-iconlist kt-svg-icon-list-items kt-svg-icon-list-items4555481_2b4f9c-99 kt-svg-icon-list-columns-1 alignnone kt-list-icon-aligntop\"><ul class=\"kt-svg-icon-list\"><style>.kt-svg-icon-list-item-4555481_1e41e9-b8 .kt-svg-icon-list-text mark.kt-highlight{background-color:unset;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-4555481_1e41e9-b8\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fas_check-circle kt-svg-icon-list-single\"><svg viewbox=\"0 0 512 512\"  fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M504 256c0 136.967-111.033 248-248 248S8 392.967 8 256 119.033 8 256 8s248 111.033 248 248zM227.314 387.314l184-184c6.248-6.248 6.248-16.379 0-22.627l-22.627-22.627c-6.248-6.249-16.379-6.249-22.628 0L216 308.118l-70.059-70.059c-6.248-6.248-16.379-6.248-22.628 0l-22.627 22.627c-6.248 6.248-6.248 16.379 0 22.627l104 104c6.249 6.249 16.379 6.249 22.628.001z\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\">How often do people read blogs?<\/span><\/li>\n\n\n<style>.kt-svg-icon-list-item-4555481_28d59e-51 .kt-svg-icon-list-text mark.kt-highlight{background-color:unset;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-4555481_28d59e-51\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fas_check-circle kt-svg-icon-list-single\"><svg viewbox=\"0 0 512 512\"  fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M504 256c0 136.967-111.033 248-248 248S8 392.967 8 256 119.033 8 256 8s248 111.033 248 248zM227.314 387.314l184-184c6.248-6.248 6.248-16.379 0-22.627l-22.627-22.627c-6.248-6.249-16.379-6.249-22.628 0L216 308.118l-70.059-70.059c-6.248-6.248-16.379-6.248-22.628 0l-22.627 22.627c-6.248 6.248-6.248 16.379 0 22.627l104 104c6.249 6.249 16.379 6.249 22.628.001z\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\">How old are they?<\/span><\/li>\n\n\n<style>.kt-svg-icon-list-item-4555481_2158fb-4c .kt-svg-icon-list-text mark.kt-highlight{background-color:unset;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-4555481_2158fb-4c\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fas_check-circle kt-svg-icon-list-single\"><svg viewbox=\"0 0 512 512\"  fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M504 256c0 136.967-111.033 248-248 248S8 392.967 8 256 119.033 8 256 8s248 111.033 248 248zM227.314 387.314l184-184c6.248-6.248 6.248-16.379 0-22.627l-22.627-22.627c-6.248-6.249-16.379-6.249-22.628 0L216 308.118l-70.059-70.059c-6.248-6.248-16.379-6.248-22.628 0l-22.627 22.627c-6.248 6.248-6.248 16.379 0 22.627l104 104c6.249 6.249 16.379 6.249 22.628.001z\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\">When do they read blogs?<\/span><\/li>\n\n\n<style>.kt-svg-icon-list-item-4555481_005a3b-24 .kt-svg-icon-list-text mark.kt-highlight{background-color:unset;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-4555481_005a3b-24\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fas_check-circle kt-svg-icon-list-single\"><svg viewbox=\"0 0 512 512\"  fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M504 256c0 136.967-111.033 248-248 248S8 392.967 8 256 119.033 8 256 8s248 111.033 248 248zM227.314 387.314l184-184c6.248-6.248 6.248-16.379 0-22.627l-22.627-22.627c-6.248-6.249-16.379-6.249-22.628 0L216 308.118l-70.059-70.059c-6.248-6.248-16.379-6.248-22.628 0l-22.627 22.627c-6.248 6.248-6.248 16.379 0 22.627l104 104c6.249 6.249 16.379 6.249 22.628.001z\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\">and much more&#8230;<\/span><\/li>\n<\/ul><\/div>\n\n\n\n<p><strong>Let&#8217;s get started.<\/strong><\/p>\n\n\n<style>.kb-table-of-content-nav.kb-table-of-content-id4554693_802e39-c0 .kb-table-of-content-wrap{margin-bottom:50px;padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);padding-left:var(--global-kb-spacing-sm, 1.5rem);background-color:var(--global-palette9, #ffffff);border-top:2px solid var(--global-palette1, #3182CE);border-right:2px solid var(--global-palette1, #3182CE);border-bottom:2px solid var(--global-palette1, #3182CE);border-left:2px solid var(--global-palette1, #3182CE);border-top-left-radius:5px;border-top-right-radius:5px;border-bottom-right-radius:5px;border-bottom-left-radius:5px;box-shadow:5px 7px 0px 2px var(--global-palette1, #3182CE);}.kb-table-of-content-nav.kb-table-of-content-id4554693_802e39-c0 .kb-table-of-contents-title-wrap{padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.kb-table-of-content-nav.kb-table-of-content-id4554693_802e39-c0 .kb-table-of-contents-title-wrap{color:var(--global-palette4, #2D3748);}.kb-table-of-content-nav.kb-table-of-content-id4554693_802e39-c0 .kb-table-of-contents-title{color:var(--global-palette4, #2D3748);font-weight:regular;font-style:normal;}.kb-table-of-content-nav.kb-table-of-content-id4554693_802e39-c0 .kb-table-of-content-wrap .kb-table-of-content-list{font-weight:400;font-style:normal;margin-top:var(--global-kb-spacing-sm, 1.5rem);margin-right:0px;margin-bottom:0px;margin-left:0px;}.kb-table-of-content-nav.kb-table-of-content-id4554693_802e39-c0 .kb-table-of-content-wrap .kb-table-of-content-list .kb-table-of-contents__entry:hover{color:var(--global-palette1, #3182CE);}.kb-table-of-content-nav.kb-table-of-content-id4554693_802e39-c0 .kb-toggle-icon-style-basiccircle .kb-table-of-contents-icon-trigger:after, .kb-table-of-content-nav.kb-table-of-content-id4554693_802e39-c0 .kb-toggle-icon-style-basiccircle .kb-table-of-contents-icon-trigger:before, .kb-table-of-content-nav.kb-table-of-content-id4554693_802e39-c0 .kb-toggle-icon-style-arrowcircle .kb-table-of-contents-icon-trigger:after, .kb-table-of-content-nav.kb-table-of-content-id4554693_802e39-c0 .kb-toggle-icon-style-arrowcircle .kb-table-of-contents-icon-trigger:before, .kb-table-of-content-nav.kb-table-of-content-id4554693_802e39-c0 .kb-toggle-icon-style-xclosecircle .kb-table-of-contents-icon-trigger:after, .kb-table-of-content-nav.kb-table-of-content-id4554693_802e39-c0 .kb-toggle-icon-style-xclosecircle .kb-table-of-contents-icon-trigger:before{background-color:var(--global-palette9, #ffffff);}@media all and (max-width: 1024px){.kb-table-of-content-nav.kb-table-of-content-id4554693_802e39-c0 .kb-table-of-content-wrap{border-top:2px solid var(--global-palette1, #3182CE);border-right:2px solid var(--global-palette1, #3182CE);border-bottom:2px solid var(--global-palette1, #3182CE);border-left:2px solid var(--global-palette1, #3182CE);}}@media all and (max-width: 767px){.kb-table-of-content-nav.kb-table-of-content-id4554693_802e39-c0 .kb-table-of-content-wrap{border-top:2px solid var(--global-palette1, #3182CE);border-right:2px solid var(--global-palette1, #3182CE);border-bottom:2px solid var(--global-palette1, #3182CE);border-left:2px solid var(--global-palette1, #3182CE);}}<\/style>\n\n\n<div class=\"wp-block-columns mb-featured-ans is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading\">Key Blog Readership Statistics (2025)<\/h2>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>83% <\/strong>of<strong> <\/strong>internet users (roughly <strong>4.44 billion people<\/strong>)&nbsp;read blog posts<\/li>\n\n\n\n<li><strong>37%<\/strong> of blog readers are <strong>41-60 years old<\/strong><\/li>\n\n\n\n<li><strong>65%<\/strong> of Medium readers identify as <strong>male<\/strong><\/li>\n\n\n\n<li><strong>35%<\/strong> of blog readers frequently skim articles<\/li>\n\n\n\n<li><strong>4 out of 5<\/strong> readers check out a blog post&#8217;s headline only.<\/li>\n\n\n\n<li><strong>Only 20%<\/strong> of readers will read past the headline<\/li>\n<\/ol>\n<\/div>\n<\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" width=\"1200\" height=\"1200\" src=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2024\/08\/Blog-Readership-Statistics-Key-Insights.webp\" alt=\"Blog Readership Statistics Key Insights for 2024\" class=\"wp-image-4560619\" style=\"width:600px\" srcset=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2024\/08\/Blog-Readership-Statistics-Key-Insights.webp 1200w, https:\/\/masterblogging.com\/wp-content\/uploads\/2024\/08\/Blog-Readership-Statistics-Key-Insights-300x300.webp 300w, https:\/\/masterblogging.com\/wp-content\/uploads\/2024\/08\/Blog-Readership-Statistics-Key-Insights-150x150.webp 150w, https:\/\/masterblogging.com\/wp-content\/uploads\/2024\/08\/Blog-Readership-Statistics-Key-Insights-768x768.webp 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure><\/div>\n\n\n<h2 class=\"wp-block-heading\">How often do people read blogs?<\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" width=\"1200\" height=\"1200\" src=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2024\/08\/How-Often-People-Read-Blogs.webp\" alt=\"How often do internet users read blog posts\" class=\"wp-image-4560621\" style=\"width:600px\" srcset=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2024\/08\/How-Often-People-Read-Blogs.webp 1200w, https:\/\/masterblogging.com\/wp-content\/uploads\/2024\/08\/How-Often-People-Read-Blogs-300x300.webp 300w, https:\/\/masterblogging.com\/wp-content\/uploads\/2024\/08\/How-Often-People-Read-Blogs-150x150.webp 150w, https:\/\/masterblogging.com\/wp-content\/uploads\/2024\/08\/How-Often-People-Read-Blogs-768x768.webp 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure><\/div>\n\n\n<p>The majority of people read 1-4 posts per month, with only <strong>6%<\/strong> reading multiple articles daily.&nbsp;<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>29% of internet users read blogs at least once per month.<\/li>\n\n\n\n<li>18% of internet users read blogs every day.<\/li>\n\n\n\n<li>16% of internet users read blogs 1-3 times per week.<\/li>\n\n\n\n<li>14% of internet users read 4-6 times per week.<\/li>\n\n\n\n<li>6% of internet users read more than one post per day.<\/li>\n\n\n\n<li>17% of internet users never read a single blog post.<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-table\"><table><thead><tr><th>Blog Reading Frequency<\/th><th>Percentage of Readers<\/th><\/tr><\/thead><tbody><tr><td>Once per month<\/td><td>29%<\/td><\/tr><tr><td>Every day<\/td><td>18%<\/td><\/tr><tr><td>More than once per day<\/td><td>6%<\/td><\/tr><tr><td>1-3 times per week<\/td><td>16%<\/td><\/tr><tr><td>4-6 times per week<\/td><td>14%<\/td><\/tr><tr><td>Never<\/td><td>17%<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">How old are blog readers?&nbsp;<\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" width=\"1200\" height=\"1200\" src=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2024\/08\/How-old-are-blog-readers.webp\" alt=\"How old are blog readers\" class=\"wp-image-4560622\" style=\"width:600px\" srcset=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2024\/08\/How-old-are-blog-readers.webp 1200w, https:\/\/masterblogging.com\/wp-content\/uploads\/2024\/08\/How-old-are-blog-readers-300x300.webp 300w, https:\/\/masterblogging.com\/wp-content\/uploads\/2024\/08\/How-old-are-blog-readers-150x150.webp 150w, https:\/\/masterblogging.com\/wp-content\/uploads\/2024\/08\/How-old-are-blog-readers-768x768.webp 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure><\/div>\n\n\n<p>There&#8217;s a fairly consistent distribution of <a href=\"https:\/\/financesonline.com\/number-of-us-bloggers\" target=\"_blank\" rel=\"noopener\" data-lasso-id=\"3745\">blog readers in terms of age<\/a> over the years.&nbsp;<\/p>\n\n\n\n<p>While younger people still read blog posts, they lean more toward easy-to-consume social media content.<\/p>\n\n\n\n<ol start=\"7\" class=\"wp-block-list\">\n<li>More than 37% of blog readers are 41 to 60 years old.<\/li>\n\n\n\n<li>30% of blog readers are 31 to 40 years old.<\/li>\n\n\n\n<li>17% of blog readers are 25 to 30 years old.<\/li>\n\n\n\n<li>10.3% of blog readers are 19 to 24 years old.<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-table\"><table><thead><tr><th>Age Group<\/th><th>Blog Readership Share<\/th><\/tr><\/thead><tbody><tr><td>19-24 years old<\/td><td>10.3%<\/td><\/tr><tr><td>25-30 years old<\/td><td>17%<\/td><\/tr><tr><td>31-40 years old<\/td><td>30%<\/td><\/tr><tr><td>41-60 years old<\/td><td>37%<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Who are blog readers?<\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" width=\"1200\" height=\"1200\" src=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2024\/08\/Who-are-blog-readers.webp\" alt=\"Who are blog readers\" class=\"wp-image-4560623\" style=\"width:600px\" srcset=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2024\/08\/Who-are-blog-readers.webp 1200w, https:\/\/masterblogging.com\/wp-content\/uploads\/2024\/08\/Who-are-blog-readers-300x300.webp 300w, https:\/\/masterblogging.com\/wp-content\/uploads\/2024\/08\/Who-are-blog-readers-150x150.webp 150w, https:\/\/masterblogging.com\/wp-content\/uploads\/2024\/08\/Who-are-blog-readers-768x768.webp 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure><\/div>\n\n\n<p>Multiple data sources reveal that there&#8217;s a consistent distribution of blog readership between biological genders across the globe.&nbsp;<\/p>\n\n\n\n<p>Blog readership is also in line with the number of <a href=\"https:\/\/www.statista.com\/statistics\/262966\/number-of-internet-users-in-selected-countries\/\" target=\"_blank\" rel=\"noopener\" data-lasso-id=\"3746\">internet users per country<\/a>. For example, with 1,050 million internet users, China leads the world in terms of blog readers.&nbsp;<\/p>\n\n\n\n<ol start=\"11\" class=\"wp-block-list\">\n<li>The widely accepted breakdown from <a href=\"https:\/\/www.pingdom.com\/blog\/blog-readership-demographics-2013\" target=\"_blank\" rel=\"noopener\" data-lasso-id=\"3747\">Pingdom<\/a> shows that 55% of readers in top blogs are male.<\/li>\n\n\n\n<li>45% of readers in top blogs are female.<\/li>\n\n\n\n<li>Next to China&#8217;s 1,050 million, India follows as the country with the most number of internet users with 692 million people.<\/li>\n\n\n\n<li>The United States has 311.13 million internet users.<\/li>\n\n\n\n<li>In India, internet users who read blogs are 40% female and 60% male.<\/li>\n\n\n\n<li>On <a href=\"https:\/\/medium.com\/the-shortform\/what-are-the-demographics-of-medium-users-ee80e9f7315b\" target=\"_blank\" rel=\"noopener\" data-lasso-id=\"3748\">Medium<\/a>, blog readers are 35% female and 65% male.<\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\">What are the most popular blogging platforms?<\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" width=\"1200\" height=\"1200\" src=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2024\/08\/What-are-the-most-popular-blogging-platforms.webp\" alt=\"What are the most popular blogging platforms in terms of readership\" class=\"wp-image-4560624\" style=\"width:600px\" srcset=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2024\/08\/What-are-the-most-popular-blogging-platforms.webp 1200w, https:\/\/masterblogging.com\/wp-content\/uploads\/2024\/08\/What-are-the-most-popular-blogging-platforms-300x300.webp 300w, https:\/\/masterblogging.com\/wp-content\/uploads\/2024\/08\/What-are-the-most-popular-blogging-platforms-150x150.webp 150w, https:\/\/masterblogging.com\/wp-content\/uploads\/2024\/08\/What-are-the-most-popular-blogging-platforms-768x768.webp 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure><\/div>\n\n\n<p>WordPress and Tumblr are two of the biggest blogging platforms on the internet. And their market share, along with that of other blogging platforms, is also directly proportional to the readership they garner.<\/p>\n\n\n\n<ol start=\"17\" class=\"wp-block-list\">\n<li><a href=\"https:\/\/wordpress.com\/about\/\" data-lasso-id=\"3749\" target=\"_blank\" rel=\"noopener\">409 million blog readers<\/a> go to WordPress-powered sites to generate 20 billion page views per month.<\/li>\n\n\n\n<li>Around <a href=\"https:\/\/www.demandsage.com\/tumblr-statistics\/\" data-lasso-id=\"3750\" target=\"_blank\" rel=\"noopener\">198 million blog readers<\/a> visit Tumblr each month.<\/li>\n\n\n\n<li><a href=\"https:\/\/www.statista.com\/statistics\/187276\/bloggercom-monthly-visits\/\" data-lasso-id=\"3751\" target=\"_blank\" rel=\"noopener\">37.6 million blog readers<\/a> go to Blogger.com each month.<\/li>\n\n\n\n<li>Lastly, <a href=\"https:\/\/techreport.com\/statistics\/medium-statistics\/\" data-lasso-id=\"3752\" target=\"_blank\" rel=\"noopener\">100 million blog readers<\/a> go to Medium each month.<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-table\"><table><thead><tr><th>Blogging Platform<\/th><th>Monthly Readers<\/th><\/tr><\/thead><tbody><tr><td>WordPress<\/td><td>409 million<\/td><\/tr><tr><td>Tumblr<\/td><td>198 million<\/td><\/tr><tr><td>Medium<\/td><td>100 million<\/td><\/tr><tr><td>Blogger.com<\/td><td>37.6 million<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Why do people read blogs?&nbsp;<\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" width=\"1200\" height=\"1200\" src=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2024\/08\/Why-people-read-blogs-1.webp\" alt=\"Why people read blogs\" class=\"wp-image-4560629\" style=\"width:600px\" srcset=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2024\/08\/Why-people-read-blogs-1.webp 1200w, https:\/\/masterblogging.com\/wp-content\/uploads\/2024\/08\/Why-people-read-blogs-1-300x300.webp 300w, https:\/\/masterblogging.com\/wp-content\/uploads\/2024\/08\/Why-people-read-blogs-1-150x150.webp 150w, https:\/\/masterblogging.com\/wp-content\/uploads\/2024\/08\/Why-people-read-blogs-1-768x768.webp 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure><\/div>\n\n\n<p>People read blogs for a handful of reasons, like learning new skills, entertainment, and keeping up with the news. Others also like to utilize blogger recommendations to influence a purchase decision.<\/p>\n\n\n\n<ol start=\"21\" class=\"wp-block-list\">\n<li><a href=\"https:\/\/blog.hubspot.com\/marketing\/why-do-people-read-blogs\" target=\"_blank\" rel=\"noopener\" data-lasso-id=\"3753\">62.2% of internet users<\/a> read blogs to learn or find answers to their questions.<\/li>\n\n\n\n<li>51.1% of blog readers are looking to get entertainment or simply &#8220;pass the time.&#8221;<\/li>\n\n\n\n<li>42% of readers check blogs to keep up with the latest news and trends.<\/li>\n\n\n\n<li>10.7% of readers refer to blogs for school or work<\/li>\n\n\n\n<li>29% of blog readers want to answer questions or solve problems related to school or work.<\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\">When do readers check blogs?<\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" width=\"1200\" height=\"1200\" src=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2024\/08\/When-readers-check-blogs.webp\" alt=\"When do readers check blogs?\" class=\"wp-image-4560628\" style=\"width:600px\" srcset=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2024\/08\/When-readers-check-blogs.webp 1200w, https:\/\/masterblogging.com\/wp-content\/uploads\/2024\/08\/When-readers-check-blogs-300x300.webp 300w, https:\/\/masterblogging.com\/wp-content\/uploads\/2024\/08\/When-readers-check-blogs-150x150.webp 150w, https:\/\/masterblogging.com\/wp-content\/uploads\/2024\/08\/When-readers-check-blogs-768x768.webp 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure><\/div>\n\n\n<p>Data suggests that most people read blogs in the morning, specifically between 9AM and 10AM. Interestingly, male readers are more likely to check out blogs at night than female readers.&nbsp;<\/p>\n\n\n\n<ol start=\"26\" class=\"wp-block-list\">\n<li><a href=\"https:\/\/blog.kissmetrics.com\/wp-content\/uploads\/2011\/06\/science-of-social-timing-part-3.pdf\" target=\"_blank\" rel=\"noopener\" data-lasso-id=\"3754\">70% of readers<\/a> prefer reading blog posts between 9AM and 10AM.<\/li>\n\n\n\n<li>Blogs generally get a spike in readership at around 11AM.<\/li>\n\n\n\n<li>Most blog readers prefer checking out articles on Mondays.<\/li>\n\n\n\n<li>Blog readers are more likely to leave comments on Saturdays around 9AM.<\/li>\n\n\n\n<li>Male readers are more likely to read blogs in the evening and at night.<\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\">How do people read blogs?<\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" width=\"1200\" height=\"1200\" src=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2024\/08\/How-People-Read-Blogs-1.webp\" alt=\"How do people read blogs\" class=\"wp-image-4560630\" style=\"width:600px\" srcset=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2024\/08\/How-People-Read-Blogs-1.webp 1200w, https:\/\/masterblogging.com\/wp-content\/uploads\/2024\/08\/How-People-Read-Blogs-1-300x300.webp 300w, https:\/\/masterblogging.com\/wp-content\/uploads\/2024\/08\/How-People-Read-Blogs-1-150x150.webp 150w, https:\/\/masterblogging.com\/wp-content\/uploads\/2024\/08\/How-People-Read-Blogs-1-768x768.webp 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure><\/div>\n\n\n<p>Not everyone completely reads an entire blog post from top to bottom. In fact, statistics show that 80% of readers only read a blog post\u2019s headline before moving on. A lot of readers also only keep reading a post for 96 seconds.&nbsp;<\/p>\n\n\n\n<p>When readers decide to check a post from start to finish, chances are they\u2019ll only skim it.<\/p>\n\n\n\n<ol start=\"31\" class=\"wp-block-list\">\n<li><a href=\"https:\/\/copyblogger.com\/magnetic-headlines\/\" data-lasso-id=\"3755\" target=\"_blank\" rel=\"noopener\">8 out of 10 readers<\/a> check out a blog post&#8217;s headline only.<\/li>\n\n\n\n<li><a href=\"https:\/\/blog.hubspot.com\/marketing\/do-people-read-blogs\" data-lasso-id=\"3756\" target=\"_blank\" rel=\"noopener\">35% of blog readers<\/a> frequently skim articles.<\/li>\n\n\n\n<li>38% of blog readers do a mix of skimming and thorough reading.<\/li>\n\n\n\n<li>6% of blog readers immediately search for the information they need and leave.<\/li>\n\n\n\n<li>8% immediately search for relevant information, then stay for the rest of the content.<\/li>\n\n\n\n<li>13% of blog readers finish entire articles more often than skimming.<\/li>\n\n\n\n<li>On average, a reader typically spends <a href=\"https:\/\/masterblogging.com\/average-blog-post-reading-time\/\" data-lasso-id=\"3757\">96 seconds<\/a> reading a blog post.<\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\">How do blog readers discover new content?<\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" width=\"1200\" height=\"1200\" src=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2024\/08\/How-readers-discover-blog-content.webp\" alt=\"How readers get new content\" class=\"wp-image-4560631\" style=\"width:600px\" srcset=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2024\/08\/How-readers-discover-blog-content.webp 1200w, https:\/\/masterblogging.com\/wp-content\/uploads\/2024\/08\/How-readers-discover-blog-content-300x300.webp 300w, https:\/\/masterblogging.com\/wp-content\/uploads\/2024\/08\/How-readers-discover-blog-content-150x150.webp 150w, https:\/\/masterblogging.com\/wp-content\/uploads\/2024\/08\/How-readers-discover-blog-content-768x768.webp 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure><\/div>\n\n\n<p>Younger individuals prefer using a mobile device when browsing the web and reading blogs. Most of these users also find the content they want via Facebook and Google.&nbsp;<\/p>\n\n\n\n<p>Only a small number of readers go directly to the blog they want to read from their browser\u2019s address bar.&nbsp;<\/p>\n\n\n\n<ol start=\"38\" class=\"wp-block-list\">\n<li>The majority of users still <a href=\"https:\/\/www.thetreegroup.co.uk\/news\/research-content-trends-by-age\" data-lasso-id=\"3758\" target=\"_blank\" rel=\"noopener\">use Google to look for content<\/a>, including people ages 18 to 24 (56%), 35 to 44 (53%), 45 to 54 (48%), and 55 and above.<\/li>\n\n\n\n<li>68% of readers between 18 and 24 prefer using their mobile device to browse the web.<\/li>\n\n\n\n<li>65% of readers between 25 and 34 years of age prefer browsing the web via a mobile device.<\/li>\n\n\n\n<li>56% of readers between 25 and 34 years of age passively discover content on their Facebook feeds.<\/li>\n\n\n\n<li>Only 33% of readers between 18 and 24 years of age go directly to a publication\u2019s website to read content.<\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\">More about blog readers<\/h2>\n\n\n\n<ol start=\"43\" class=\"wp-block-list\">\n<li>24% of readers say bad content quality ruins a blog\u2019s credibility (<a href=\"https:\/\/socialmarketingwriting.com\/how-to-build-a-credible-blog\/\" data-lasso-id=\"3759\" target=\"_blank\" rel=\"noopener\">Social Marketing Writing<\/a>)<\/li>\n\n\n\n<li>On WordPress.com, blog readers leave 77 million comments per month (<a href=\"https:\/\/www.techradar.com\/news\/wordpress-now-powers-40-of-the-worlds-websites\" data-lasso-id=\"3760\" target=\"_blank\" rel=\"noopener\">WordPress<\/a>)<\/li>\n\n\n\n<li>36% of readers prefer blog headlines with a number (<a href=\"https:\/\/cxl.com\/blog\/5-characteristics-high-converting-headlines\/\" data-lasso-id=\"3761\" target=\"_blank\" rel=\"noopener\">CXL<\/a>)<\/li>\n\n\n\n<li>23.3% more readers will share a post with a question-based headline (<a href=\"https:\/\/backlinko.com\/content-study\" data-lasso-id=\"3762\" target=\"_blank\" rel=\"noopener\">Backlinko<\/a>)<\/li>\n\n\n\n<li>75% of blog readers never scroll past the first page on Google (<a href=\"https:\/\/blog.hubspot.com\/blog\/tabid\/6307\/bid\/14416\/100-Awesome-Marketing-Stats-Charts-Graphs-Data.aspx\" data-lasso-id=\"3763\" target=\"_blank\" rel=\"noopener\">HubSpot<\/a>)<\/li>\n\n\n\n<li>62.96% of blog readers believe that blogs with more than one author are more credible (<a href=\"https:\/\/optinmonster.com\/blogging-statistics\/\" data-lasso-id=\"3764\" target=\"_blank\" rel=\"noopener\">OptinMonster<\/a>)<\/li>\n\n\n\n<li>61% of U.S. consumers buy a product after reading recommendations in blog posts (<a href=\"https:\/\/www.impactplus.com\/blogging-statistics-55-reasons-blogging-creates-55-more-traffic\" data-lasso-id=\"3765\" target=\"_blank\" rel=\"noopener\">IMPACT<\/a>)<\/li>\n\n\n\n<li>32% of readers believe that accurate content is the most important factor affecting content quality (<a href=\"https:\/\/www.slideshare.net\/adobe\/2019-adobe-brand-content-survey\" data-lasso-id=\"3766\" target=\"_blank\" rel=\"noopener\">Adobe Brand Content Survey<\/a>)<\/li>\n<\/ol>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Conclusion<\/h2>\n\n\n\n<p>Feeling closer to your readers yet?&nbsp;<\/p>\n\n\n\n<p>Remember, understanding your target audience is the key to perfecting your content formula.&nbsp;<\/p>\n\n\n\n<p>With the statistics above, you should be more than capable of creating a content strategy that works for you. Just don\u2019t forget to track your own results and keep letting data guide your way forward.&nbsp;<\/p>\n\n\n\n<p>For suggestions, questions, or general feedback, leave a comment below.&nbsp;<\/p>\n\n\n\n<p>Speak soon!<\/p>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>TL;DR How many people read blogs in ? According to statistics, 83% of internet users read blog posts. With 5.35 billion people accessing the internet regularly, that translates to roughly 4.44 billion blog readers worldwide&#8230;.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"categories":[700299],"tags":[700307],"class_list":["post-4555481","post","type-post","status-publish","format-standard","hentry","category-hidden-gems","tag-stats"],"taxonomy_info":{"category":[{"value":700299,"label":"Hidden Gems"}],"post_tag":[{"value":700307,"label":"Stats"}]},"featured_image_src_large":false,"author_info":{"display_name":"Ankit Singla","author_link":"https:\/\/masterblogging.com\/about\/"},"comment_info":0,"category_info":[{"term_id":700299,"name":"Hidden Gems","slug":"hidden-gems","term_group":0,"term_taxonomy_id":3500299,"taxonomy":"category","description":"","parent":0,"count":61,"filter":"raw","cat_ID":700299,"category_count":61,"category_description":"","cat_name":"Hidden Gems","category_nicename":"hidden-gems","category_parent":0}],"tag_info":[{"term_id":700307,"name":"Stats","slug":"stats","term_group":0,"term_taxonomy_id":3500307,"taxonomy":"post_tag","description":"","parent":0,"count":15,"filter":"raw"}],"_links":{"self":[{"href":"https:\/\/masterblogging.com\/wp-json\/wp\/v2\/posts\/4555481"}],"collection":[{"href":"https:\/\/masterblogging.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterblogging.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterblogging.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterblogging.com\/wp-json\/wp\/v2\/comments?post=4555481"}],"version-history":[{"count":19,"href":"https:\/\/masterblogging.com\/wp-json\/wp\/v2\/posts\/4555481\/revisions"}],"predecessor-version":[{"id":4561639,"href":"https:\/\/masterblogging.com\/wp-json\/wp\/v2\/posts\/4555481\/revisions\/4561639"}],"wp:attachment":[{"href":"https:\/\/masterblogging.com\/wp-json\/wp\/v2\/media?parent=4555481"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterblogging.com\/wp-json\/wp\/v2\/categories?post=4555481"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterblogging.com\/wp-json\/wp\/v2\/tags?post=4555481"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}