{"id":4555429,"date":"2021-12-16T00:44:35","date_gmt":"2021-12-15T19:14:35","guid":{"rendered":"https:\/\/masterblogging.com\/?page_id=4555429"},"modified":"2023-09-03T22:59:23","modified_gmt":"2023-09-03T17:29:23","slug":"blog-post-statistics","status":"publish","type":"post","link":"https:\/\/masterblogging.com\/blog-post-statistics\/","title":{"rendered":"41 Helpful Blog Post Statistics and Key Takeaways (for 2025)"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div><p>Check out the complete list of the&nbsp;<strong>latest&nbsp;<\/strong>blog post statistics in 2025.<\/p>\n\n\n\n<p>I aim to help you utilize data to answer key questions, like:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Must-know blog post statistics<\/li>\n\n\n\n<li><span>What are the best blog post types?<\/span><\/li>\n\n\n\n<li>How long should blog posts be?<\/li>\n\n\n\n<li>How often should you publish posts?&nbsp;<\/li>\n\n\n\n<li>\u2026and many more<\/li>\n<\/ul>\n\n\n\n<p><strong>Let\u2019s jump right in.<\/strong><\/p>\n\n\n<style>.kb-table-of-content-nav.kb-table-of-content-id4554693_802e39-c0 .kb-table-of-content-wrap{margin-bottom:50px;padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);padding-left:var(--global-kb-spacing-sm, 1.5rem);background-color:var(--global-palette9, #ffffff);border-top:2px solid var(--global-palette1, #3182CE);border-right:2px solid var(--global-palette1, #3182CE);border-bottom:2px solid var(--global-palette1, #3182CE);border-left:2px solid var(--global-palette1, #3182CE);border-top-left-radius:5px;border-top-right-radius:5px;border-bottom-right-radius:5px;border-bottom-left-radius:5px;box-shadow:5px 7px 0px 2px var(--global-palette1, #3182CE);}.kb-table-of-content-nav.kb-table-of-content-id4554693_802e39-c0 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.kb-table-of-content-nav.kb-table-of-content-id4554693_802e39-c0 .kb-toggle-icon-style-basiccircle .kb-table-of-contents-icon-trigger:before, .kb-table-of-content-nav.kb-table-of-content-id4554693_802e39-c0 .kb-toggle-icon-style-arrowcircle .kb-table-of-contents-icon-trigger:after, .kb-table-of-content-nav.kb-table-of-content-id4554693_802e39-c0 .kb-toggle-icon-style-arrowcircle .kb-table-of-contents-icon-trigger:before, .kb-table-of-content-nav.kb-table-of-content-id4554693_802e39-c0 .kb-toggle-icon-style-xclosecircle .kb-table-of-contents-icon-trigger:after, .kb-table-of-content-nav.kb-table-of-content-id4554693_802e39-c0 .kb-toggle-icon-style-xclosecircle .kb-table-of-contents-icon-trigger:before{background-color:var(--global-palette9, #ffffff);}@media all and (max-width: 1024px){.kb-table-of-content-nav.kb-table-of-content-id4554693_802e39-c0 .kb-table-of-content-wrap{border-top:2px solid var(--global-palette1, #3182CE);border-right:2px solid var(--global-palette1, #3182CE);border-bottom:2px solid var(--global-palette1, #3182CE);border-left:2px solid var(--global-palette1, #3182CE);}}@media all and (max-width: 767px){.kb-table-of-content-nav.kb-table-of-content-id4554693_802e39-c0 .kb-table-of-content-wrap{border-top:2px solid var(--global-palette1, #3182CE);border-right:2px solid var(--global-palette1, #3182CE);border-bottom:2px solid var(--global-palette1, #3182CE);border-left:2px solid var(--global-palette1, #3182CE);}}<\/style>\n\n<style>.kb-row-layout-id4555429_6b7cfb-1b > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id4555429_6b7cfb-1b > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id4555429_6b7cfb-1b > .kt-row-column-wrap{column-gap:var(--global-kb-gap-none, 0rem );row-gap:var(--global-kb-gap-none, 0rem );max-width:800px;margin-left:auto;margin-right:auto;padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id4555429_6b7cfb-1b > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id4555429_6b7cfb-1b > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id4555429_6b7cfb-1b > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id4555429_6b7cfb-1b alignnone mb-featured-ans wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column4555429_adc067-36 > .kt-inside-inner-col,.kadence-column4555429_adc067-36 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column4555429_adc067-36 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column4555429_adc067-36 > .kt-inside-inner-col{flex-direction:column;}.kadence-column4555429_adc067-36 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column4555429_adc067-36 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column4555429_adc067-36{position:relative;}@media all and (max-width: 1024px){.kadence-column4555429_adc067-36 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column4555429_adc067-36 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column4555429_adc067-36 inner-column-1\"><div class=\"kt-inside-inner-col\">\n<h2 class=\"wp-block-heading has-text-align-center\">Top Blog Post Statistics 2025<\/h2>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Bloggers who spend&nbsp;<strong>6+ hours<\/strong>&nbsp;on a blog post get \u201cstrong results\u201d&nbsp;<\/li>\n\n\n\n<li>Updating an old blog post can increase organic traffic by&nbsp;<strong>106%<\/strong><\/li>\n\n\n\n<li>Bloggers who publish&nbsp;<strong>1-6 posts per week&nbsp;<\/strong>report getting \u201cstrong results\u201d<\/li>\n\n\n\n<li>For higher search engine rankings, the ideal blog post length is around&nbsp;<strong>2,100-2,400 words<\/strong><\/li>\n\n\n\n<li>There are around&nbsp;<strong>7.5 million blog posts&nbsp;<\/strong>being published per day&nbsp;<\/li>\n\n\n\n<li>Long-form content with&nbsp;<strong>3,000+ words&nbsp;<\/strong>can get&nbsp;<strong>77.2% more backlinks<\/strong><\/li>\n\n\n\n<li><strong>30%&nbsp;<\/strong>of high-performing bloggers use roundup posts&nbsp;<\/li>\n\n\n\n<li>Blog posts with at least&nbsp;<strong>1&nbsp;<\/strong>relevant image can get&nbsp;<strong>94%&nbsp;<\/strong>more traffic than plain-text articles<\/li>\n\n\n\n<li>When planning a blog post, bloggers who earn over&nbsp;<strong>$50,000&nbsp;<\/strong>per year are&nbsp;<strong>4.3 times&nbsp;<\/strong>more likely to use keyword research<\/li>\n\n\n\n<li>Blog posts with question headlines get shared&nbsp;<strong>23.3% more frequently&nbsp;<\/strong>than other topics<\/li>\n<\/ol>\n<\/div><\/div>\n\n<\/div><\/div>\n\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">How long does it take to write a blog post?<\/h2>\n\n\n\n<p>The top bloggers in the world spend over&nbsp;<strong>6 hours&nbsp;<\/strong>writing, editing, and polishing every post. After all, the more effort you put into content creation, the more your blog content pays off.&nbsp;<\/p>\n\n\n\n<p>Give a little extra time to every step in your content creation process, including <a href=\"https:\/\/masterblogging.com\/blog-post-research\/\" data-lasso-id=\"3697\">research<\/a>, <a href=\"https:\/\/masterblogging.com\/write-quality-content\/\" data-type=\"post\" data-id=\"1252\" data-lasso-id=\"3698\">writing<\/a>, and <a href=\"https:\/\/masterblogging.com\/proofread-blog-posts\/\" data-type=\"post\" data-id=\"4049351\" data-lasso-id=\"3699\">proofreading<\/a>.<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>You can get better results by spending over <strong>6 hours per post<\/strong> (<a href=\"https:\/\/www.orbitmedia.com\/blog\/blogging-statistics\/\" data-lasso-id=\"3700\" target=\"_blank\" rel=\"noopener\">Orbit Media<\/a>)<\/li>\n<\/ol>\n\n\n<div class=\"wp-block-image is-resized\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"1200\" height=\"1200\" src=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/How-Much-Time-Bloggers-Spend-Writing.png\" alt=\"How Much Time Bloggers Spend Writing\" class=\"wp-image-4555414\" style=\"width:600px\" srcset=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/How-Much-Time-Bloggers-Spend-Writing.png 1200w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/How-Much-Time-Bloggers-Spend-Writing-300x300.png 300w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/How-Much-Time-Bloggers-Spend-Writing-1024x1024.png 1024w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/How-Much-Time-Bloggers-Spend-Writing-150x150.png 150w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/How-Much-Time-Bloggers-Spend-Writing-768x768.png 768w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/How-Much-Time-Bloggers-Spend-Writing-1536x1536.png 1536w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/How-Much-Time-Bloggers-Spend-Writing-2048x2048.png 2048w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure><\/div>\n\n\n<ol class=\"wp-block-list\" start=\"2\">\n<li>Bloggers who spend <strong>2-6 hours<\/strong> get comparable results, with <strong>19-22%<\/strong> reporting great results (<a href=\"https:\/\/www.orbitmedia.com\/blog\/blogging-statistics\/\" data-lasso-id=\"3701\" target=\"_blank\" rel=\"noopener\">Orbit Media<\/a>)&nbsp;<\/li>\n\n\n\n<li>On average, bloggers spend a little <strong>over 4 hours<\/strong> to write a single post \u2013 a tad longer than a year ago (<a href=\"https:\/\/www.orbitmedia.com\/blog\/blogging-statistics\/\" data-lasso-id=\"3702\" target=\"_blank\" rel=\"noopener\">Orbit Media<\/a>)<\/li>\n<\/ol>\n\n\n<div class=\"wp-block-image is-resized\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"1200\" height=\"1200\" src=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/How-Long-It-Takes-to-Write-a-Blog-Post.png\" alt=\"How Long It Takes to Write a Blog Post\" class=\"wp-image-4555415\" style=\"width:600px\" srcset=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/How-Long-It-Takes-to-Write-a-Blog-Post.png 1200w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/How-Long-It-Takes-to-Write-a-Blog-Post-300x300.png 300w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/How-Long-It-Takes-to-Write-a-Blog-Post-1024x1024.png 1024w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/How-Long-It-Takes-to-Write-a-Blog-Post-150x150.png 150w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/How-Long-It-Takes-to-Write-a-Blog-Post-768x768.png 768w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/How-Long-It-Takes-to-Write-a-Blog-Post-1536x1536.png 1536w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/How-Long-It-Takes-to-Write-a-Blog-Post-2048x2048.png 2048w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure><\/div>\n\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">How frequently should you publish posts?<\/h2>\n\n\n\n<p>As a new blogger, it is recommended to publish a post at least&nbsp;<strong>1-2 times a week&nbsp;<\/strong>to gain traction. This will help you grow your traffic, improve your search engine visibility, and build a loyal readership.&nbsp;<\/p>\n\n\n\n<ol class=\"wp-block-list\" start=\"4\">\n<li><strong>58% of bloggers<\/strong> publish at least one post per week \u2013 <strong>13%<\/strong> of which publish <strong>2-6 posts per week<\/strong> (<a href=\"https:\/\/www.orbitmedia.com\/blog\/blogging-statistics\/\" data-lasso-id=\"3703\" target=\"_blank\" rel=\"noopener\">Orbit Media<\/a>)<\/li>\n<\/ol>\n\n\n<div class=\"wp-block-image is-resized\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"1200\" height=\"1200\" src=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/How-Frequently-Bloggers-Post.png\" alt=\"How Frequently Bloggers Publish Posts\" class=\"wp-image-4555417\" style=\"width:600px\" srcset=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/How-Frequently-Bloggers-Post.png 1200w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/How-Frequently-Bloggers-Post-300x300.png 300w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/How-Frequently-Bloggers-Post-1024x1024.png 1024w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/How-Frequently-Bloggers-Post-150x150.png 150w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/How-Frequently-Bloggers-Post-768x768.png 768w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/How-Frequently-Bloggers-Post-1536x1536.png 1536w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/How-Frequently-Bloggers-Post-2048x2048.png 2048w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure><\/div>\n\n\n<ol class=\"wp-block-list\" start=\"5\">\n<li>Small blogs are encouraged to publish posts <strong>3-4 times per week<\/strong> to gain organic traffic (<a href=\"https:\/\/blog.hubspot.com\/marketing\/blogging-frequency-benchmarks\" data-lasso-id=\"3704\" target=\"_blank\" rel=\"noopener\">HubSpot<\/a>)<\/li>\n\n\n\n<li>New blogs can effectively raise brand awareness by publishing at least <strong>1-2 times per week<\/strong> (<a href=\"https:\/\/blog.hubspot.com\/marketing\/blogging-frequency-benchmarks\" data-lasso-id=\"3705\" target=\"_blank\" rel=\"noopener\">HubSpot<\/a>)<\/li>\n\n\n\n<li><strong>Only 1%<\/strong> of bloggers publish multiple posts per day (<a href=\"https:\/\/www.orbitmedia.com\/blog\/blogging-statistics\/\" data-lasso-id=\"3706\" target=\"_blank\" rel=\"noopener\">Orbit Media<\/a>)<\/li>\n<\/ol>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">How long should blog posts be?<\/h2>\n\n\n\n<p>If you\u2019re new to <a href=\"https:\/\/masterblogging.com\/blogging\/\" data-type=\"post\" data-id=\"4041217\" data-lasso-id=\"3707\">blogging<\/a>, aim to write <strong>2,100-2,400 words<\/strong> per blog post to get higher search engine rankings. For in-depth \u201cpillar\u201d pages, the ideal word count is around<strong> 4,000 words<\/strong> to bring in more organic traffic.&nbsp;<\/p>\n\n\n\n<p>Whatever you do, be sure to provide tons of meaty, relevant information rather than fluff.&nbsp;<\/p>\n\n\n\n<ol class=\"wp-block-list\" start=\"8\">\n<li>To get better rankings, the ideal blog post length is around <strong>2,100-2,400 words<\/strong> (<a href=\"https:\/\/blog.hubspot.com\/marketing\/how-long-should-your-blog-posts-be-faq\" data-lasso-id=\"3708\" target=\"_blank\" rel=\"noopener\">HubSpot<\/a>)<\/li>\n<\/ol>\n\n\n<div class=\"wp-block-image is-resized\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"1200\" height=\"1200\" src=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/Best-Content-Length-for-SEO.png\" alt=\"Best Word Count for SEO\" class=\"wp-image-4555421\" style=\"width:600px\" srcset=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/Best-Content-Length-for-SEO.png 1200w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/Best-Content-Length-for-SEO-300x300.png 300w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/Best-Content-Length-for-SEO-1024x1024.png 1024w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/Best-Content-Length-for-SEO-150x150.png 150w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/Best-Content-Length-for-SEO-768x768.png 768w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/Best-Content-Length-for-SEO-1536x1536.png 1536w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/Best-Content-Length-for-SEO-2048x2048.png 2048w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure><\/div>\n\n\n<ol class=\"wp-block-list\" start=\"9\">\n<li>\u201c<strong>Pillar pages<\/strong>\u201d with around <strong>4,000 words<\/strong> get more readers (<a href=\"https:\/\/blog.hubspot.com\/marketing\/how-long-should-your-blog-posts-be-faq\" data-lasso-id=\"3709\" target=\"_blank\" rel=\"noopener\">HubSpot<\/a>)&nbsp;<\/li>\n\n\n\n<li>The average post length of Google&#8217;s top ten results is <strong>1,447 words<\/strong> (<a href=\"https:\/\/backlinko.com\/search-engine-ranking\" data-lasso-id=\"3710\" target=\"_blank\" rel=\"noopener\">Backlinko<\/a>)<\/li>\n\n\n\n<li>If you want to generate <a href=\"https:\/\/masterblogging.com\/blogging-for-lead-generation\/\" data-lasso-id=\"3711\">leads<\/a>, aim to write at least <strong>2,500 words per post<\/strong> (<a href=\"https:\/\/blog.hubspot.com\/marketing\/how-long-should-your-blog-posts-be-faq\" data-lasso-id=\"3712\" target=\"_blank\" rel=\"noopener\">HubSpot<\/a>)\u00a0<\/li>\n\n\n\n<li>The average length of blog posts grew by <strong>63%<\/strong> from 2015 (887 words) to 2021 (1,416 words) (<a href=\"https:\/\/www.orbitmedia.com\/blog\/blogging-statistics\/\" data-lasso-id=\"3713\" target=\"_blank\" rel=\"noopener\">Orbit Media<\/a>)<\/li>\n<\/ol>\n\n\n<div class=\"wp-block-image is-resized\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"1200\" height=\"1200\" src=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/Average-Length-of-Blog-Posts.png\" alt=\"Average Length of Blog Posts\" class=\"wp-image-4555420\" style=\"width:600px\" srcset=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/Average-Length-of-Blog-Posts.png 1200w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/Average-Length-of-Blog-Posts-300x300.png 300w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/Average-Length-of-Blog-Posts-1024x1024.png 1024w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/Average-Length-of-Blog-Posts-150x150.png 150w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/Average-Length-of-Blog-Posts-768x768.png 768w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/Average-Length-of-Blog-Posts-1536x1536.png 1536w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/Average-Length-of-Blog-Posts-2048x2048.png 2048w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure><\/div>\n\n\n<ol class=\"wp-block-list\" start=\"13\">\n<li>Long-form content with at least <strong>3,000 words <\/strong>gets 77.2% more links than shorter posts (<a href=\"https:\/\/backlinko.com\/content-study\" data-lasso-id=\"3714\" target=\"_blank\" rel=\"noopener\">Backlinko<\/a>)<\/li>\n<\/ol>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">What are the best content types?<\/h2>\n\n\n\n<p>To help build your authority, try creating&nbsp;<strong>expert roundup posts<\/strong>,&nbsp;<strong>interview posts,&nbsp;<\/strong>and&nbsp;<strong>question-based posts<\/strong>. Only 24% of bloggers produce roundups, but they&#8217;ve proven to be the most effective in building online reach and visibility.&nbsp;&nbsp;<\/p>\n\n\n\n<ol class=\"wp-block-list\" start=\"14\">\n<li>Despite being used by only <strong>24% of bloggers<\/strong>, roundup posts are considered as most effective (<a href=\"https:\/\/www.orbitmedia.com\/blog\/blogging-statistics\/\" data-lasso-id=\"3715\" target=\"_blank\" rel=\"noopener\">Orbit Media<\/a>)<\/li>\n<\/ol>\n\n\n<div class=\"wp-block-image is-resized\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"1200\" height=\"1200\" src=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/What-is-the-Most-Effective-Content-Type.png\" alt=\"What is the Best Content Type for Bloggers\" class=\"wp-image-4555449\" style=\"width:600px\" srcset=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/What-is-the-Most-Effective-Content-Type.png 1200w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/What-is-the-Most-Effective-Content-Type-300x300.png 300w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/What-is-the-Most-Effective-Content-Type-1024x1024.png 1024w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/What-is-the-Most-Effective-Content-Type-150x150.png 150w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/What-is-the-Most-Effective-Content-Type-768x768.png 768w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/What-is-the-Most-Effective-Content-Type-1536x1536.png 1536w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/What-is-the-Most-Effective-Content-Type-2048x2048.png 2048w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure><\/div>\n\n\n<ol class=\"wp-block-list\" start=\"15\">\n<li><strong>76% of bloggers<\/strong> create \u201chow-to\u201d guides, but its correlation with blogging success is the weakest (<a href=\"https:\/\/www.orbitmedia.com\/blog\/blogging-statistics\/\" data-lasso-id=\"3716\" target=\"_blank\" rel=\"noopener\">Orbit Media<\/a>)<\/li>\n\n\n\n<li>On social media, list posts get around <strong>218%<\/strong> more shares than \u201chow-to\u201d posts (<a href=\"https:\/\/backlinko.com\/content-study\" data-lasso-id=\"3717\" target=\"_blank\" rel=\"noopener\">Backlinko<\/a>)<\/li>\n\n\n\n<li>\u201cWhat\u201d posts, \u201cWhy\u201d posts, and posts with infographics get <strong>25.8% more links<\/strong> than \u201chow-to\u201d posts and videos (<a href=\"https:\/\/backlinko.com\/content-study\" data-lasso-id=\"3718\" target=\"_blank\" rel=\"noopener\">Backlinko<\/a>)<\/li>\n\n\n\n<li><strong>17%<\/strong> of bloggers get &#8220;<strong>strong results<\/strong>&#8221; with infographics, interview posts, and listicles (<a href=\"https:\/\/research.hubspot.com\/charts\/high-performing-posts-have-6-to-13-words-in-their-title\" data-lasso-id=\"3719\" target=\"_blank\" rel=\"noopener\">Orbit Media<\/a>)<\/li>\n\n\n\n<li><strong>41%<\/strong> of bloggers are now publishing original research as blog posts, a steep increase compared to 25% in 2018 (<a href=\"https:\/\/www.orbitmedia.com\/blog\/content-strategy-framework\/\" data-lasso-id=\"3720\" target=\"_blank\" rel=\"noopener\">Orbit Media<\/a>)<\/li>\n<\/ol>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">How many images per article should you include?<\/h2>\n\n\n\n<p>Adding at least one relevant image per post will greatly improve your blog\u2019s traffic. But if you want to outshine competitors, try including over&nbsp;<strong>10&nbsp;<\/strong>relevant images and custom graphics, like charts and diagrams.<\/p>\n\n\n\n<ol class=\"wp-block-list\" start=\"20\">\n<li>Blog posts with at least one relevant image get <strong>94% more traffic<\/strong> (<a href=\"https:\/\/www.mdgadvertising.com\/marketing-insights\/infographics\/its-all-about-the-images-infographic\/\" data-lasso-id=\"3721\" target=\"_blank\" rel=\"noopener\">MDG<\/a>)<\/li>\n<\/ol>\n\n\n<div class=\"wp-block-image is-resized\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"1200\" height=\"1200\" src=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/Blog-Posts-with-Images.png\" alt=\"Blog Posts with Relevant Images\" class=\"wp-image-4555422\" style=\"width:600px\" srcset=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/Blog-Posts-with-Images.png 1200w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/Blog-Posts-with-Images-300x300.png 300w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/Blog-Posts-with-Images-1024x1024.png 1024w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/Blog-Posts-with-Images-150x150.png 150w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/Blog-Posts-with-Images-768x768.png 768w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/Blog-Posts-with-Images-1536x1536.png 1536w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/Blog-Posts-with-Images-2048x2048.png 2048w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure><\/div>\n\n\n<ol class=\"wp-block-list\" start=\"21\">\n<li><strong>47%<\/strong> of bloggers only use <strong>2-3 images per post<\/strong>, whereas only <strong>9% use over 7 images<\/strong> (<a href=\"https:\/\/www.orbitmedia.com\/blog\/blogging-statistics\/\" data-lasso-id=\"3722\" target=\"_blank\" rel=\"noopener\">Orbit Media<\/a>)<\/li>\n\n\n\n<li><strong>42%<\/strong> of bloggers that use <strong>over 10 images<\/strong> report \u201cstrong\u201d results (<a href=\"https:\/\/www.orbitmedia.com\/blog\/blogging-statistics\/\" data-lasso-id=\"3723\" target=\"_blank\" rel=\"noopener\">Orbit Media<\/a>)<\/li>\n\n\n\n<li><strong>40.8%<\/strong> of marketers agree that stock photos in blog posts didn\u2019t help them meet their goals (<a href=\"https:\/\/venngage.com\/blog\/visual-content-marketing-statistics\/\" data-lasso-id=\"3724\" target=\"_blank\" rel=\"noopener\">Venngage<\/a>)<\/li>\n\n\n\n<li><strong>Over 40%<\/strong> of professionals believe that using custom graphics, like infographics and charts, helped them with marketing (<a href=\"https:\/\/venngage.com\/blog\/visual-content-marketing-statistics\/\" data-lasso-id=\"3725\" target=\"_blank\" rel=\"noopener\">Venngage<\/a>)<\/li>\n\n\n\n<li><strong>90%<\/strong> of bloggers use images in their blog posts (<a href=\"https:\/\/www.semrush.com\/blog\/blogging-stats\/\" data-lasso-id=\"3726\" target=\"_blank\" rel=\"noopener\">Semrush<\/a>)<\/li>\n<\/ol>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">How to write the perfect blog post headline?<\/h2>\n\n\n\n<p>You can get more clicks to your post using evergreen headlines with the words \u201cHow,\u201d \u201cBest,\u201d and \u201cWhy.\u201d Question headlines can help you get more social media shares, but if you want more traffic, try using specific numbers.&nbsp;<\/p>\n\n\n\n<ol class=\"wp-block-list\" start=\"26\">\n<li>The top words in evergreen blog post titles are \u201cHow\u201d (11%), \u201cYour\u201d (10%), \u201cWhat\u201d (5%), \u201cBest\u201d (4%), \u201cWhy\u201d (3%), and \u201cTip\u201d (3%) (<a href=\"https:\/\/blog.hubspot.com\/marketing\/compounding-blog-posts-what-they-are-and-why-they-matter\" data-lasso-id=\"3727\" target=\"_blank\" rel=\"noopener\">HubSpot<\/a>)<\/li>\n<\/ol>\n\n\n<div class=\"wp-block-image is-resized\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"1200\" height=\"1200\" src=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/Question-Headline-Best-Terms.png\" alt=\"Common Words in Question Post Headlines\" class=\"wp-image-4555423\" style=\"width:600px\" srcset=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/Question-Headline-Best-Terms.png 1200w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/Question-Headline-Best-Terms-300x300.png 300w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/Question-Headline-Best-Terms-1024x1024.png 1024w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/Question-Headline-Best-Terms-150x150.png 150w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/Question-Headline-Best-Terms-768x768.png 768w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/Question-Headline-Best-Terms-1536x1536.png 1536w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/Question-Headline-Best-Terms-2048x2048.png 2048w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure><\/div>\n\n\n<ol class=\"wp-block-list\" start=\"27\">\n<li>Blog posts with question headlines get 23.3% more shares on social media than non-question headlines (<a href=\"https:\/\/backlinko.com\/content-study\" data-lasso-id=\"3728\" target=\"_blank\" rel=\"noopener\">Backlinko<\/a>)<\/li>\n\n\n\n<li>Adding numbers to post headlines will make you appeal to 36% more readers (<a href=\"https:\/\/cxl.com\/blog\/5-characteristics-high-converting-headlines\/\" data-lasso-id=\"3729\" target=\"_blank\" rel=\"noopener\">Conversion XL<\/a>)<\/li>\n\n\n\n<li>Blog post headlines with 6-13 words get the most clicks (<a href=\"https:\/\/research.hubspot.com\/charts\/high-performing-posts-have-6-to-13-words-in-their-title\" data-lasso-id=\"3730\" target=\"_blank\" rel=\"noopener\">HubSpot<\/a>)<\/li>\n<\/ol>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">How much does a blog post cost?<\/h2>\n\n\n\n<p>You can hire freelance blog writers and pay anywhere from <strong>$5<\/strong> to over <strong>$200<\/strong> per post. This depends on the freelancer&#8217;s skill level and your article requirements. <\/p>\n\n\n\n<p>However, you should avoid going for cheap freelance writers unless you\u2019re creating basic page content.&nbsp;<\/p>\n\n\n\n<ol class=\"wp-block-list\" start=\"30\">\n<li>When hiring freelancers, the typical cost of a full blog post is around $100 (<a href=\"https:\/\/www.brightedge.com\/glossary\/blog-post-cost\" data-lasso-id=\"3731\" target=\"_blank\" rel=\"noopener\">BrightEdge<\/a>)<\/li>\n\n\n\n<li>The median hourly rate of freelance blog writers is $15-$35 per hour on Upwork (<a href=\"https:\/\/www.upwork.com\/hire\/blog-writers\/cost\/\" data-lasso-id=\"3732\" target=\"_blank\" rel=\"noopener\">Upwork<\/a>)<\/li>\n<\/ol>\n\n\n\n<p><strong>Related: <\/strong><a href=\"https:\/\/masterblogging.com\/hiring-writers\/\" data-lasso-id=\"3733\">How to Find and Hire Talented Blog Writers<\/a><\/p>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">How many keywords should you target per blog post?<\/h2>\n\n\n\n<p>A well-crafted, comprehensive post usually ranks for around&nbsp;<strong>38 different keywords<\/strong>. However, there\u2019s no magic number on how many keywords you should target per blog post.&nbsp;Just do your research, understand your target audience&#8217;s intent, and plan an outline that matches that intent. <\/p>\n\n\n\n<p>Experienced bloggers start with only&nbsp;<strong>one or two long-tail keywords<\/strong>&nbsp;while including related keywords whenever necessary.&nbsp;<\/p>\n\n\n\n<ol class=\"wp-block-list\" start=\"32\">\n<li>37% of bloggers who always do keyword research before writing a blog post report great results (<a href=\"https:\/\/www.orbitmedia.com\/blog\/blogging-statistics\/\" data-lasso-id=\"3734\" target=\"_blank\" rel=\"noopener\">Orbit Media<\/a>)<\/li>\n<\/ol>\n\n\n<div class=\"wp-block-image is-resized\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"1200\" height=\"1200\" src=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/Bloggers-Who-Do-Keyword-Resarch-Better-Results.png\" alt=\"Bloggers Who Always Do Keyword Research Do Better\" class=\"wp-image-4555465\" style=\"width:600px\" srcset=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/Bloggers-Who-Do-Keyword-Resarch-Better-Results.png 1200w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/Bloggers-Who-Do-Keyword-Resarch-Better-Results-300x300.png 300w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/Bloggers-Who-Do-Keyword-Resarch-Better-Results-1024x1024.png 1024w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/Bloggers-Who-Do-Keyword-Resarch-Better-Results-150x150.png 150w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/Bloggers-Who-Do-Keyword-Resarch-Better-Results-768x768.png 768w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/Bloggers-Who-Do-Keyword-Resarch-Better-Results-1536x1536.png 1536w, https:\/\/masterblogging.com\/wp-content\/uploads\/2021\/12\/Bloggers-Who-Do-Keyword-Resarch-Better-Results-2048x2048.png 2048w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure><\/div>\n\n\n<ol class=\"wp-block-list\" start=\"33\">\n<li>Only 15% of bloggers never do keyword research when planning a post (<a href=\"https:\/\/www.orbitmedia.com\/blog\/blogging-statistics\/\" data-lasso-id=\"3735\" target=\"_blank\" rel=\"noopener\">Orbit Media<\/a>)<\/li>\n\n\n\n<li>Popular blog posts tend to rank for around 38 different keywords (<a href=\"https:\/\/neilpatel.com\/blog\/popular-posts\/\" data-lasso-id=\"3736\" target=\"_blank\" rel=\"noopener\">Neil Patel<\/a>)<\/li>\n\n\n\n<li>Bloggers who make over $50,000 a year are 4.3 times more likely to do keyword research when planning a post (<a href=\"https:\/\/growthbadger.com\/blog-statistics\/\" data-lasso-id=\"3737\" target=\"_blank\" rel=\"noopener\">GrowthBadger<\/a>)<\/li>\n<\/ol>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Bonus Statistics<\/h2>\n\n\n\n<ol class=\"wp-block-list\" start=\"36\">\n<li>When writing a sponsored post, a blogger can make anywhere between $100 and $25,000 (sometimes more) (<a href=\"https:\/\/createandgo.com\/how-much-do-bloggers-make\/\" data-lasso-id=\"3738\" target=\"_blank\" rel=\"noopener\">Create and Go<\/a>)<\/li>\n\n\n\n<li>34% of bloggers get better results after adding videos to blog posts (<a rel=\"noopener\" href=\"https:\/\/www.semrush.com\/blog\/blogging-stats\/\" target=\"_blank\" data-lasso-id=\"3739\">SEMrush<\/a>)<\/li>\n\n\n\n<li>Updating an old blog post can increase organic traffic by 106% (<a href=\"https:\/\/medium.com\/@HubSpot\/how-we-tripled-our-leads-using-this-rarely-discussed-blogging-tactic-4eb78ba938e4\" data-lasso-id=\"3740\" target=\"_blank\" rel=\"noopener\">Medium<\/a>)<\/li>\n\n\n\n<li>44% of bloggers edit their posts, while only 17% hire a professional editor (<a href=\"https:\/\/www.orbitmedia.com\/blog\/blogging-statistics\/\" data-lasso-id=\"3741\" target=\"_blank\" rel=\"noopener\">Orbit Media<\/a>)<\/li>\n\n\n\n<li>There are around 7.5 million blog posts being published per day (<a href=\"https:\/\/masterblogging.com\/blog-posts-published-per-day\/\" data-lasso-id=\"3742\">Master Blogging<\/a>)<\/li>\n\n\n\n<li>It is recommended to have at least 3-5 blog posts ready before launching your blog (<a href=\"https:\/\/www.blogtyrant.com\/should-you-launch-a-blog-with-one-post-or-build-up-an-archive-first\/\" data-lasso-id=\"3743\" target=\"_blank\" rel=\"noopener\">Blog Tyrant<\/a>)<\/li>\n<\/ol>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Conclusion<\/h2>\n\n\n\n<p>Being in tune with the state of the <a href=\"https:\/\/masterblogging.com\/blogging-statistics\/\" data-type=\"post\" data-id=\"4044514\" data-lasso-id=\"3744\">blogging industry<\/a> is the key to remaining competitive.&nbsp;<\/p>\n\n\n\n<p>Hopefully, the list above supplied you with enough stats to make data-driven decisions in 2025 and beyond.<\/p>\n\n\n\n<p>Is there anything else you\u2019d like to know about blog posts??<\/p>\n\n\n\n<p>Do you think I missed an important piece of data that you\u2019d like to share?&nbsp;<\/p>\n\n\n\n<p>Let me know in the comments below!<\/p>","protected":false},"excerpt":{"rendered":"<p>Check out the complete list of the&nbsp;latest&nbsp;blog post statistics in . I aim to help you utilize data to answer key questions, like: Let\u2019s jump right in. Top Blog Post Statistics How long does it&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"categories":[700299],"tags":[700307],"class_list":["post-4555429","post","type-post","status-publish","format-standard","hentry","category-hidden-gems","tag-stats"],"taxonomy_info":{"category":[{"value":700299,"label":"Hidden Gems"}],"post_tag":[{"value":700307,"label":"Stats"}]},"featured_image_src_large":false,"author_info":{"display_name":"Ankit Singla","author_link":"https:\/\/masterblogging.com\/about\/"},"comment_info":0,"category_info":[{"term_id":700299,"name":"Hidden Gems","slug":"hidden-gems","term_group":0,"term_taxonomy_id":3500299,"taxonomy":"category","description":"","parent":0,"count":61,"filter":"raw","cat_ID":700299,"category_count":61,"category_description":"","cat_name":"Hidden Gems","category_nicename":"hidden-gems","category_parent":0}],"tag_info":[{"term_id":700307,"name":"Stats","slug":"stats","term_group":0,"term_taxonomy_id":3500307,"taxonomy":"post_tag","description":"","parent":0,"count":15,"filter":"raw"}],"_links":{"self":[{"href":"https:\/\/masterblogging.com\/wp-json\/wp\/v2\/posts\/4555429"}],"collection":[{"href":"https:\/\/masterblogging.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterblogging.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterblogging.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterblogging.com\/wp-json\/wp\/v2\/comments?post=4555429"}],"version-history":[{"count":6,"href":"https:\/\/masterblogging.com\/wp-json\/wp\/v2\/posts\/4555429\/revisions"}],"predecessor-version":[{"id":4559482,"href":"https:\/\/masterblogging.com\/wp-json\/wp\/v2\/posts\/4555429\/revisions\/4559482"}],"wp:attachment":[{"href":"https:\/\/masterblogging.com\/wp-json\/wp\/v2\/media?parent=4555429"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterblogging.com\/wp-json\/wp\/v2\/categories?post=4555429"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterblogging.com\/wp-json\/wp\/v2\/tags?post=4555429"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}