{"id":10,"date":"2019-03-03T12:25:00","date_gmt":"2019-03-03T06:55:00","guid":{"rendered":"http:\/\/bloggertipstricks.com\/effective-guest-blogging-tips\/"},"modified":"2023-09-22T01:11:25","modified_gmt":"2023-09-21T19:41:25","slug":"guest-blogging","status":"publish","type":"post","link":"https:\/\/masterblogging.com\/guest-blogging\/","title":{"rendered":"Guest Blogging: The Ultimate Guide [With Templates]"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div><p>I get it \u2014 you have a flashy website that you\u2019d like to show off to your audience.<\/p>\n\n\n\n<p>But sometimes, the best way to reach them is by writing articles for other sites.<\/p>\n\n\n\n<p>In this post, we\u2019ll discuss all things <strong>guest blogging<\/strong> and how to use it to your advantage.<\/p>\n\n\n\n<p>Let\u2019s get into it.<\/p>\n\n\n<style>.kb-table-of-content-nav.kb-table-of-content-id4554693_802e39-c0 .kb-table-of-content-wrap{margin-bottom:50px;padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);padding-left:var(--global-kb-spacing-sm, 1.5rem);background-color:var(--global-palette9, #ffffff);border-top:2px solid var(--global-palette1, #3182CE);border-right:2px solid var(--global-palette1, #3182CE);border-bottom:2px solid var(--global-palette1, #3182CE);border-left:2px solid var(--global-palette1, #3182CE);border-top-left-radius:5px;border-top-right-radius:5px;border-bottom-right-radius:5px;border-bottom-left-radius:5px;box-shadow:5px 7px 0px 2px var(--global-palette1, #3182CE);}.kb-table-of-content-nav.kb-table-of-content-id4554693_802e39-c0 .kb-table-of-contents-title-wrap{padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.kb-table-of-content-nav.kb-table-of-content-id4554693_802e39-c0 .kb-table-of-contents-title-wrap{color:var(--global-palette4, #2D3748);}.kb-table-of-content-nav.kb-table-of-content-id4554693_802e39-c0 .kb-table-of-contents-title{color:var(--global-palette4, #2D3748);font-weight:regular;font-style:normal;}.kb-table-of-content-nav.kb-table-of-content-id4554693_802e39-c0 .kb-table-of-content-wrap .kb-table-of-content-list{font-weight:400;font-style:normal;margin-top:var(--global-kb-spacing-sm, 1.5rem);margin-right:0px;margin-bottom:0px;margin-left:0px;}.kb-table-of-content-nav.kb-table-of-content-id4554693_802e39-c0 .kb-table-of-content-wrap .kb-table-of-content-list .kb-table-of-contents__entry:hover{color:var(--global-palette1, #3182CE);}.kb-table-of-content-nav.kb-table-of-content-id4554693_802e39-c0 .kb-toggle-icon-style-basiccircle .kb-table-of-contents-icon-trigger:after, .kb-table-of-content-nav.kb-table-of-content-id4554693_802e39-c0 .kb-toggle-icon-style-basiccircle .kb-table-of-contents-icon-trigger:before, .kb-table-of-content-nav.kb-table-of-content-id4554693_802e39-c0 .kb-toggle-icon-style-arrowcircle .kb-table-of-contents-icon-trigger:after, .kb-table-of-content-nav.kb-table-of-content-id4554693_802e39-c0 .kb-toggle-icon-style-arrowcircle .kb-table-of-contents-icon-trigger:before, .kb-table-of-content-nav.kb-table-of-content-id4554693_802e39-c0 .kb-toggle-icon-style-xclosecircle .kb-table-of-contents-icon-trigger:after, .kb-table-of-content-nav.kb-table-of-content-id4554693_802e39-c0 .kb-toggle-icon-style-xclosecircle .kb-table-of-contents-icon-trigger:before{background-color:var(--global-palette9, #ffffff);}@media all and (max-width: 1024px){.kb-table-of-content-nav.kb-table-of-content-id4554693_802e39-c0 .kb-table-of-content-wrap{border-top:2px solid var(--global-palette1, #3182CE);border-right:2px solid var(--global-palette1, #3182CE);border-bottom:2px solid var(--global-palette1, #3182CE);border-left:2px solid var(--global-palette1, #3182CE);}}@media all and (max-width: 767px){.kb-table-of-content-nav.kb-table-of-content-id4554693_802e39-c0 .kb-table-of-content-wrap{border-top:2px solid var(--global-palette1, #3182CE);border-right:2px solid var(--global-palette1, #3182CE);border-bottom:2px solid var(--global-palette1, #3182CE);border-left:2px solid var(--global-palette1, #3182CE);}}<\/style>\n\n\n<h2 class=\"wp-block-heading\" id=\"definition\">What is Guest Blogging?<\/h2>\n\n\n\n<p>Put simply, guest blogging is the practice of submitting content to other websites.<\/p>\n\n\n\n<p>It may seem counterintuitive since you want readers to come to your site, not someone else\u2019s. However, there are several reasons why it deserves to be in your list of priorities.<\/p>\n\n\n\n<p>Guest blogging has numerous benefits for those who can execute it well:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">1. Supercharge Organic Traffic to Your Website<\/h3>\n\n\n\n<p>First and foremost, guest blogging is a great way to extend your online presence and draw in more traffic to your website.<\/p>\n\n\n\n<p>All legitimate websites that accept guest posts allow bloggers to create their own <em>author account. <\/em><\/p>\n\n\n\n<p>In addition to basic information, this may also contain <em>links <\/em>to the blogger\u2019s social media profiles.<\/p>\n\n\n\n<p>At the very least, a few links to the guest blogger\u2019s websites should be allowed. Here is an example from <a href=\"https:\/\/www.orbitmedia.com\/team\/andy-crestodina\/\" target=\"_blank\" rel=\"noopener\" data-lasso-id=\"298\">Andy Crestodina from Orbit Media<\/a> on the <a href=\"https:\/\/www.trafficandinfluence.com\/speakers\/andy-crestodina\/\" target=\"_blank\" rel=\"noopener\" data-lasso-id=\"299\">Traffic and Influence<\/a> blog:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" width=\"1323\" height=\"492\" src=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Andy-Crestodina-from-Orbit-Media.png\" alt=\" Andy Crestodina from Orbit Media\" class=\"wp-image-1538658\" srcset=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Andy-Crestodina-from-Orbit-Media.png 1323w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Andy-Crestodina-from-Orbit-Media-300x112.png 300w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Andy-Crestodina-from-Orbit-Media-768x286.png 768w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Andy-Crestodina-from-Orbit-Media-1024x381.png 1024w\" sizes=\"(max-width: 1323px) 100vw, 1323px\" \/><\/figure><\/div>\n\n\n<p><strong>If you manage to submit a stunning guest post, engaged readers who are interested in more of your content will inevitably check out your author account \u2014 thus, leading them back to your website. <\/strong><\/p>\n\n\n\n<p>They should check out your social media pages and look at the content you\u2019re sharing.<\/p>\n\n\n\n<p>Furthermore, some websites allow guest posts to have at least one backlink to the author\u2019s website within the content\u2019s body. It\u2019s basically like DIY link building, which leads us to the next point.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">2. Get Even More Traffic with Higher Search Rankings<\/h3>\n\n\n\n<p>Guest blogging is the bread and butter of modern link building for SEO.<\/p>\n\n\n\n<p>Rather than waiting for blogs and news sites to cover your brand, you take matters into your own hands and submit the article with your backlinks yourself.<\/p>\n\n\n\n<p>If you\u2019re curious about how Google views guest blogging as an SEO practice, you can check out the Q&amp;A video below hosted by Matt Cutts:<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"What is Google&#039;s view on guest blogging for links?\" width=\"720\" height=\"405\" src=\"https:\/\/www.youtube.com\/embed\/IMxC3wQZOyc?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>Remember that search engines like Google uses the number of quality backlinks as an important ranking factor.<\/p>\n\n\n\n<p><strong>The more links that point to a website, the more popular and relevant it is in the eyes of search engines. <\/strong><\/p>\n\n\n\n<p>I wrote a <a href=\"https:\/\/www.rankwatch.com\/blog\/entice-your-competitors-to-read-your-blog-post\/\" target=\"_blank\" rel=\"noopener\" data-lasso-id=\"300\">guest post on RankWatch<\/a> some time ago and made sure to insert a backlink to my site for better search engine rankings. Of course, it also enabled some readers to discover my site.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" width=\"1099\" height=\"520\" src=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Contextual-link-guest-blogging.png\" alt=\"Contextual link guest blogging\" class=\"wp-image-1538659\" srcset=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Contextual-link-guest-blogging.png 1099w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Contextual-link-guest-blogging-300x142.png 300w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Contextual-link-guest-blogging-768x363.png 768w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Contextual-link-guest-blogging-1024x485.png 1024w\" sizes=\"(max-width: 1099px) 100vw, 1099px\" \/><\/figure><\/div>\n\n\n<h3 class=\"wp-block-heading\">3. Become an Authority in Your Niche<\/h3>\n\n\n\n<p>What do you think readers will say if they see you being featured as a guest blogger on an authoritative website?<\/p>\n\n\n\n<p>\u201c<em>Hey \u2014 this guy must be the real deal. Let me check out what else he\u2019s offering!<\/em>\u201d<\/p>\n\n\n\n<p>Alright, that particular quote may be non-verbatim, but that\u2019s more or less what the audience may think. In turn, it will be easier for them to trust your brand and your value propositions.<\/p>\n\n\n\n<p><strong>If you manage to reel readers into your landing pages, they also have a higher chance of converting to subscribers or even paying customers. <\/strong><\/p>\n\n\n\n<p>Just remember that your value propositions shine on your landing page and are relevant to your guest post\u2019s target audience. I\u2019ve been hard at work building a great landing page that does these on my website \u2014 you might\u2019ve already seen it:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" width=\"1352\" height=\"857\" src=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/lead-magnet-guest-blogging.png\" alt=\"lead magnet guest blogging\" class=\"wp-image-1538660\" srcset=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/lead-magnet-guest-blogging.png 1352w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/lead-magnet-guest-blogging-300x190.png 300w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/lead-magnet-guest-blogging-768x487.png 768w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/lead-magnet-guest-blogging-1024x649.png 1024w\" sizes=\"(max-width: 1352px) 100vw, 1352px\" \/><\/figure><\/div>\n\n\n<h3 class=\"wp-block-heading\">4. Connect With Influencers and Other Authoritative Sites<\/h3>\n\n\n\n<p>Lastly, guest blogging is a great networking strategy that will help you connect with the other authoritative brands in <a href=\"https:\/\/masterblogging.com\/how-to-choose-blog-niche\/\" target=\"_blank\" rel=\"noopener\" data-lasso-id=\"301\">your niche.<\/a><\/p>\n\n\n\n<p>The website that will publish your guest post is a given. Other influential brands, be it a news site or another blogger, may also be impressed with your guest blog posts.<\/p>\n\n\n\n<p>This will expose you to more guest blogging opportunities as well as partnerships.<\/p>\n\n\n\n<p><strong>I can\u2019t predict exactly how a big professional network will pan out for you, but I guarantee that it will be amazing. <\/strong><\/p>\n\n\n\n<p>For me, getting featured in a lot of interviews, like <a href=\"https:\/\/bloggerspassion.com\/ankit-singla-interview\/\" target=\"_blank\" rel=\"noopener\" data-lasso-id=\"302\">this post on BloggersPassion<\/a>, really helped me build my authority. It can happen to you as well:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" width=\"956\" height=\"642\" src=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Connect-With-Influencers.png\" alt=\"Connect With Influencers\" class=\"wp-image-1538661\" srcset=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Connect-With-Influencers.png 956w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Connect-With-Influencers-300x201.png 300w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Connect-With-Influencers-768x516.png 768w\" sizes=\"(max-width: 956px) 100vw, 956px\" \/><\/figure><\/div>\n\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"make-money\">How to Make Money Guest Blogging?<\/h2>\n\n\n\n<p>If you think the traffic, authority, and higher search engine rankings are awesome, you\u2019ll love the fact that guest blogging can also be monetized.<\/p>\n\n\n\n<p><em>That\u2019s one more reason for you to get into guest blogging. <\/em><\/p>\n\n\n\n<p>Without further ado, here are two ways to earn money guest blogging:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">1. Start with Websites that Pay for Guest Posts<\/h3>\n\n\n\n<p>Believe it or not, there are truckloads of websites out there who\u2019ll <em>pay <\/em>guest bloggers to make a contribution. The pay is pretty good as well \u2014 from smaller sites that spend $50 per article to publications like <a href=\"https:\/\/www.eatingwell.com\/article\/290691\/writers-guidelines\/\" target=\"_blank\" rel=\"nofollow noopener\" data-lasso-id=\"303\">EatingWell<\/a> that pays $1 per word.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" width=\"1195\" height=\"772\" src=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Guest-blogging-guidelines.png\" alt=\"Guest blogging guidelines\" class=\"wp-image-1538662\" srcset=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Guest-blogging-guidelines.png 1195w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Guest-blogging-guidelines-300x194.png 300w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Guest-blogging-guidelines-768x496.png 768w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Guest-blogging-guidelines-1024x662.png 1024w\" sizes=\"(max-width: 1195px) 100vw, 1195px\" \/><\/figure><\/div>\n\n\n<p>The nitty-gritty of this method depends on the website you\u2019re considering. Unfortunately, most of the sites that pay for guest bloggers won\u2019t allow them to insert links within their post.<\/p>\n\n\n\n<p>Hey \u2014 at least you can get your name out there as an author. It can still help you build your brand authority and expand your online reach.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">2. Funnel Traffic to Your Sales Page<\/h3>\n\n\n\n<p>If you pick the right websites for your guest posts, you should be able to draw in high-quality leads who are interested in whatever product or service you offer.<\/p>\n\n\n\n<p>A crucial step here is to find popular websites in your niche that get tons of engaged readers.<\/p>\n\n\n\n<p>Take a look at existing posts and see if they get a lot of comments or shares on social media. Those are clear indications that their readers are likely to read content from start to finish.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" width=\"1221\" height=\"623\" src=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Blog-engagement.png\" alt=\"Blog engagement\" class=\"wp-image-1538663\" srcset=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Blog-engagement.png 1221w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Blog-engagement-300x153.png 300w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Blog-engagement-768x392.png 768w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Blog-engagement-1024x522.png 1024w\" sizes=\"(max-width: 1221px) 100vw, 1221px\" \/><\/figure><\/div>\n\n\n<p>Be careful, though \u2014 some websites don\u2019t allow guest posts with \u201cpromotional\u201d links that blatantly try to sell a product or service. In which case, you need to link to another useful resource on your website that presents users to your value offerings in an inconspicuous way.<\/p>\n\n\n\n<p>Also, try to avoid anchor texts like \u201cclick here\u201d or \u201ccheck out this post,\u201d which is a red flag that you\u2019re trying to promote something. Instead, use an informative, long-tail keyword that describes what your content is about.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"find-sites\">How to Find Guest Blogging Sites?<\/h2>\n\n\n\n<p>Now that you\u2019re well aware of the benefits of guest blogging, one question remains:<\/p>\n\n\n\n<p><em>How do you start?<\/em><\/p>\n\n\n\n<p>The first thing you need to do is look for websites in your niche that accept guest posts.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"prospects\">Step 1: Using Google to Uncover Prospect Websites Fast<\/h3>\n\n\n\n<p>A simple trick that I use is to fire up Google and search with the keywords \u201cguest post\u201d or \u201cguest post by\u201d in my query \u2014 quotations included. I also use the operator <strong>\u2018inurl:\u2019<\/strong> before my target seed keyword to make sure the sites I find are completely relevant, but this is optional.<\/p>\n\n\n\n<p>Here\u2019s what your search query may look like:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" width=\"1135\" height=\"731\" src=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Find-Guest-Blogging-Sites.png\" alt=\"Find Guest Blogging Sites\" class=\"wp-image-1538664\" srcset=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Find-Guest-Blogging-Sites.png 1135w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Find-Guest-Blogging-Sites-300x193.png 300w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Find-Guest-Blogging-Sites-768x495.png 768w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Find-Guest-Blogging-Sites-1024x660.png 1024w\" sizes=\"(max-width: 1135px) 100vw, 1135px\" \/><\/figure><\/div>\n\n\n<p>Easy, right?<\/p>\n\n\n\n<p>What you just did is use a <em>guest blogging footprint<\/em> \u2014 the most reliable way to find websites that accept guest contributions.<\/p>\n\n\n\n<p>Guest blogging footprints are a combination of a target keyword and terms like \u201cwrite for us,\u201d \u201cbloggers wanted,\u201d and so on.<\/p>\n\n\n\n<p>Since you don\u2019t want your guest blogging campaign to be limited to only sites with the term \u201cguest post by,\u201d you\u2019d want to use as many footprints as you can.<\/p>\n\n\n\n<p>Here are several more ideas:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Keyword + \u201cadd blog post\u201d<\/li>\n\n\n\n<li>Keyword + \u201carticles wanted\u201d<\/li>\n\n\n\n<li>Keyword + \u201csubmit news\u201d<\/li>\n\n\n\n<li>Keyword + \u201csubmit content\u201d<\/li>\n\n\n\n<li>Keyword + \u201ccontributor guidelines\u201d<\/li>\n\n\n\n<li>Keyword + \u201cguest post guidelines\u201d<\/li>\n\n\n\n<li>Keyword + \u201csubmit an article\u201d<\/li>\n\n\n\n<li>Keyword + \u201cbecome a contributor\u201d<\/li>\n\n\n\n<li>Keyword + \u201cbecome a guest blogger\u201d<\/li>\n\n\n\n<li>Keyword + \u201csuggest a post\u201d<\/li>\n\n\n\n<li>Keyword + \u201csend your post\u201d<\/li>\n\n\n\n<li>Keyword + \u201csubmit guest post\u201d<\/li>\n<\/ul>\n\n\n\n<p>Whichever footprint you use, you should be able to find websites that accept guest posts.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" width=\"1236\" height=\"805\" src=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Guest-blogging-footprints.png\" alt=\"Guest blogging footprints\" class=\"wp-image-1538665\" srcset=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Guest-blogging-footprints.png 1236w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Guest-blogging-footprints-300x195.png 300w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Guest-blogging-footprints-768x500.png 768w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Guest-blogging-footprints-1024x667.png 1024w\" sizes=\"(max-width: 1236px) 100vw, 1236px\" \/><\/figure><\/div>\n\n\n<p>Here\u2019s another trick I picked up a few years back when looking for guest blogging sites.<\/p>\n\n\n\n<p>If I want to find where a specific blogger submits guest posts, I\u2019d use his or her author bio as the footprint.<\/p>\n\n\n\n<p>For example, <a href=\"https:\/\/www.seosmarty.com\/\" target=\"_blank\" rel=\"nofollow noopener\" data-lasso-id=\"304\">Ann Smarty<\/a> is a marketing blogger that contributes to loads of websites on a regular basis.<\/p>\n\n\n\n<p>On Search Engine Journal, her author bio reads something like this:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" width=\"1250\" height=\"637\" src=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Ann-Smarty-guest-posts.png\" alt=\"Ann Smarty guest posts\" class=\"wp-image-1538666\" srcset=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Ann-Smarty-guest-posts.png 1250w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Ann-Smarty-guest-posts-300x153.png 300w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Ann-Smarty-guest-posts-768x391.png 768w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Ann-Smarty-guest-posts-1024x522.png 1024w\" sizes=\"(max-width: 1250px) 100vw, 1250px\" \/><\/figure><\/div>\n\n\n<p>What I like to do is copy the first line of her bio, plug it into Google, and BOOM \u2014 I got more guest blogging sites.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" width=\"1161\" height=\"1073\" src=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/how-to-find-guest-blogging-sites.png\" alt=\"how to find guest blogging sites\" class=\"wp-image-1538667\" srcset=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/how-to-find-guest-blogging-sites.png 1161w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/how-to-find-guest-blogging-sites-300x277.png 300w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/how-to-find-guest-blogging-sites-768x710.png 768w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/how-to-find-guest-blogging-sites-1024x946.png 1024w\" sizes=\"(max-width: 1161px) 100vw, 1161px\" \/><\/figure><\/div>\n\n\n<h3 class=\"wp-block-heading\" id=\"filter\">Step 2: Vet Your Prospect Sites with the Link Research SEO Toolbar<\/h3>\n\n\n\n<p>Next, you need to pick your guest blogging prospects carefully to make sure you\u2019re not wasting time and effort on guest posts that no one will see.<\/p>\n\n\n\n<p>With a tool like the <a href=\"https:\/\/chrome.google.com\/webstore\/detail\/link-research-seo-toolbar\/eagkigdnclikabndlojagifehppodooi?hl=en\" target=\"_blank\" rel=\"noopener\" data-lasso-id=\"305\">Link Research SEO Toolbar<\/a>, you can quickly review important metrics that relate to a website\u2019s popularity, such as their domain rating, number of backlinks, and reader impact.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" width=\"1326\" height=\"758\" src=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Link-Research-SEO-Toolbar.png\" alt=\"Link Research SEO Toolbar\" class=\"wp-image-1538668\" srcset=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Link-Research-SEO-Toolbar.png 1326w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Link-Research-SEO-Toolbar-300x171.png 300w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Link-Research-SEO-Toolbar-768x439.png 768w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Link-Research-SEO-Toolbar-1024x585.png 1024w\" sizes=\"(max-width: 1326px) 100vw, 1326px\" \/><\/figure><\/div>\n\n\n<p>The Link Research SEO Toolbar also uses a unique metric called <em>Link Velocity Trend <\/em>or LVT, which measures the growth rate of backlinks to a page.<\/p>\n\n\n\n<p>To use the toolbar, click on the browser extension icon from the search engine results page. The metrics should automatically appear below each website.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" width=\"1381\" height=\"895\" src=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/quality-guest-blogging-sites.png\" alt=\"quality guest blogging sites\" class=\"wp-image-1538669\" srcset=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/quality-guest-blogging-sites.png 1381w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/quality-guest-blogging-sites-300x194.png 300w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/quality-guest-blogging-sites-768x498.png 768w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/quality-guest-blogging-sites-1024x664.png 1024w\" sizes=\"(max-width: 1381px) 100vw, 1381px\" \/><\/figure><\/div>\n\n\n<p>You can also play around with the filters on the left to sort the results according to metrics that matter. For example, if I want to find websites that generate a ton of reader engagement, I\u2019d sort the results according to \u201cImpact.\u201d<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" width=\"1382\" height=\"847\" src=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Filter-sites-for-guest-blogging.png\" alt=\"Filter sites for guest blogging\" class=\"wp-image-1538670\" srcset=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Filter-sites-for-guest-blogging.png 1382w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Filter-sites-for-guest-blogging-300x184.png 300w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Filter-sites-for-guest-blogging-768x471.png 768w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Filter-sites-for-guest-blogging-1024x628.png 1024w\" sizes=\"(max-width: 1382px) 100vw, 1382px\" \/><\/figure><\/div>\n\n\n<p>Notice that the metrics presented by the Link Research SEO Toolbar are all relative. The more engagement the page gets, the higher its domain trust and backlink count also tend to be.<\/p>\n\n\n\n<p>That\u2019s why you should try sorting the results using other metrics to diversify your list of target sites.<\/p>\n\n\n\n<p><strong>While you\u2019re at it, review the website\u2019s blogroll to see if their content tone and preferences match yours \u2014 making it easier to write the actual guest post later. <\/strong><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"competitors-backlinks\">Step 3: Look at Your Competitors\u2019 Backlink Sources<\/h3>\n\n\n\n<p>Another way to find sites that accept guest posts is to study the backlink profile of your top competitor.<\/p>\n\n\n\n<p>Chances are, they have an active link-building campaign where they regularly submit guest posts to other sites.<\/p>\n\n\n\n<p>A tool like <a href=\"https:\/\/masterblogging.com\/semrush\/\" rel=\"nofollow noopener\" data-lasso-id=\"306\" target=\"_blank\">Semrush<\/a> will help you take a peek at this information without letting your competitors know. Take advantage of its <a href=\"https:\/\/masterblogging.com\/deals\/semrush-free-trial\/\" target=\"_blank\" rel=\"noopener\" data-lasso-id=\"307\">14-day free trial offer.<\/a> (cancel anytime.)<\/p>\n\n\n\n<p>From the <strong>\u2018Domain Analytics\u2019 <\/strong>section, head to the <strong>\u2018Backlinks\u2019 <\/strong>page and enter the website URL of your competitor.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" width=\"1461\" height=\"758\" src=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/SEMrush-backlink-analytics.png\" alt=\"SEMrush backlink analytics\" class=\"wp-image-1538671\" srcset=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/SEMrush-backlink-analytics.png 1461w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/SEMrush-backlink-analytics-300x156.png 300w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/SEMrush-backlink-analytics-768x398.png 768w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/SEMrush-backlink-analytics-1024x531.png 1024w\" sizes=\"(max-width: 1461px) 100vw, 1461px\" \/><\/figure><\/div>\n\n\n<p><strong>Here\u2019s a tip:<\/strong> try to assess the backlink profile of a competitor\u2019s <em>cornerstone content<\/em>.<\/p>\n\n\n\n<p>This pertains to a long, comprehensive article that receives the bulk of a website\u2019s content promotion efforts \u2014 from their social media pages to their newsletter.<\/p>\n\n\n\n<p>Brian Dean\u2019s <a href=\"https:\/\/backlinko.com\/skyscraper-technique\" target=\"_blank\" rel=\"noopener\" data-lasso-id=\"308\">Skyscraper Technique<\/a> post, for example, is an example of cornerstone content. So, let\u2019s see what its backlink profile looks like.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" width=\"1541\" height=\"869\" src=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Competitors-backlinks-profile.png\" alt=\"Competitors backlinks profile\" class=\"wp-image-1538672\" srcset=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Competitors-backlinks-profile.png 1541w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Competitors-backlinks-profile-300x169.png 300w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Competitors-backlinks-profile-768x433.png 768w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Competitors-backlinks-profile-1024x577.png 1024w\" sizes=\"(max-width: 1541px) 100vw, 1541px\" \/><\/figure><\/div>\n\n\n<p>In most cases, marketers use cornerstone content as the focus of their link building \u2014 not their homepage. It\u2019s also more likely to earn natural links since it actually contains information that other content creators may mention.<\/p>\n\n\n\n<p>If, however, your competitor hired an SEO agency or professional, they\u2019re most likely using multiple author accounts to build the links. It\u2019s still technically guest blogging, so you should still be able to target their link sources when planning your strategy.<\/p>\n\n\n\n<p>There\u2019s also a chance that your competitor\u2019s link source doesn\u2019t expressly state that they\u2019re accepting guest posts.<\/p>\n\n\n\n<p><a href=\"https:\/\/60secondmarketer.com\/guest-post\/\" target=\"_blank\" rel=\"noopener\" data-lasso-id=\"309\">Jamie Turner\u2019s The 60 Second Marketer<\/a> site, for example, doesn\u2019t have a visible link to his guest posting guidelines page \u2014 you\u2019ll have to dig up the direct URL for that page yourself.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" width=\"1338\" height=\"869\" src=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/guest-posting-guidelines.png\" alt=\"guest posting guidelines\" class=\"wp-image-1538673\" srcset=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/guest-posting-guidelines.png 1338w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/guest-posting-guidelines-300x195.png 300w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/guest-posting-guidelines-768x499.png 768w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/guest-posting-guidelines-1024x665.png 1024w\" sizes=\"(max-width: 1338px) 100vw, 1338px\" \/><\/figure><\/div>\n\n\n<p>Take note of these websites\u2019 contact information for now. They can still be included in your <em>email outreach<\/em>, which we\u2019ll discuss later.<\/p>\n\n\n\n<p>The next step is to review any writing guidelines that the site provides for guest bloggers. Some may mention a minimum word count requirement, while others specify a writing tone or a comprehensive style guide.<\/p>\n\n\n\n<p>It all depends on the webmaster, really.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"pitch\">Step 4: Writing a Killer Guest Blogging Pitch<\/h3>\n\n\n\n<p>As a general prerequisite, you need to have a good amount of quality content in your own blog. If you have an impressive library of informational, relevant articles in your site, it should be hard for them to turn down your offer \u2014 <em>they\u2019re the ones getting free content, anyway. <\/em><\/p>\n\n\n\n<p>Feel free to check out <a href=\"https:\/\/masterblogging.com\/write-quality-content\/\" target=\"_blank\" rel=\"noopener\" data-lasso-id=\"310\">this post<\/a> where I discuss a step-by-step guide on writing high-quality content.<\/p>\n\n\n\n<p>What\u2019s that? You already know how to write top-notch content?<\/p>\n\n\n\n<p>Then, let\u2019s talk about crafting your guest posting pitch.<\/p>\n\n\n\n<p>In some websites, guest bloggers are given specific instructions on how to apply.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.craftyourcontent.com\/submissions-articles-posts\/\" target=\"_blank\" rel=\"nofollow noopener\" data-lasso-id=\"311\">Craft Your Content<\/a>, for example, requires them to answer a short questionnaire, which streamlines the application process and makes it easier for them to handpick their guest bloggers.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" width=\"1253\" height=\"611\" src=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Guest-Blogging-Pitch.png\" alt=\"Guest Blogging Pitch\" class=\"wp-image-1538674\" srcset=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Guest-Blogging-Pitch.png 1253w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Guest-Blogging-Pitch-300x146.png 300w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Guest-Blogging-Pitch-768x374.png 768w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Guest-Blogging-Pitch-1024x499.png 1024w\" sizes=\"(max-width: 1253px) 100vw, 1253px\" \/><\/figure><\/div>\n\n\n<p>In case the website only provides an email address for those who are interested in submitting a guest post, then you\u2019ll have to be a little more strategic in your approach.<\/p>\n\n\n\n<p><strong>Producing the right email is the key to a successful guest blogging campaign. You need to be direct, honest, and definitely value-oriented. <\/strong><\/p>\n\n\n\n<p>A lot of marketers depend on a customizable email template to send out guest blogging pitches at scale. Here\u2019s what it could look like:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" width=\"755\" height=\"639\" src=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Guest-blogging-email-template.png\" alt=\"Guest blogging email template\" class=\"wp-image-1538675\" srcset=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Guest-blogging-email-template.png 755w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Guest-blogging-email-template-300x254.png 300w\" sizes=\"(max-width: 755px) 100vw, 755px\" \/><\/figure><\/div>\n\n\n<p>With email outreach templates, sending guest blogging pitches can become a \u201cfill-in-the-blanks\u201d deal real quick.<\/p>\n\n\n\n<p><em>Just see to it that you personalize your email at every turn. <\/em><\/p>\n\n\n\n<p>If you\u2019re targeting a high-profile website that gets a decent volume of traffic, they presumably get several guest blogging pitches on a daily basis. This means they can probably tell if an email is heavily theme-based from a mile away.<\/p>\n\n\n\n<p>To make sure I get their attention, I\u2019d build a relationship with the webmaster early through simple blog interactions. I\u2019d leave comments on their posts, share their content on social media, and occasionally share my feedback through email.<\/p>\n\n\n\n<p>If you\u2019re on a tight schedule, you can also write a personalized introduction that mentions how you found their site. Something along the lines of \u201cI just read your post the other day and I think it\u2019s great\u201d or \u201cI\u2019ve been following your blog for marketing tips for a while\u201d could work.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" width=\"687\" height=\"524\" src=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/guest-blogging-email-outreach-templates.png\" alt=\"guest blogging email outreach templates\" class=\"wp-image-1538676\" srcset=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/guest-blogging-email-outreach-templates.png 687w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/guest-blogging-email-outreach-templates-300x229.png 300w\" sizes=\"(max-width: 687px) 100vw, 687px\" \/><\/figure><\/div>\n\n\n<p>As for the email\u2019s subject line, there are a number of strategies to make your email stand out in your prospect\u2019s inbox. A neat technique I learned is to use the \u201cRE:\u201d keyword followed by the title of the post I\u2019m referring to in the email.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" width=\"686\" height=\"318\" src=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/guest-post-approval.png\" alt=\"guest post approval\" class=\"wp-image-1538677\" srcset=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/guest-post-approval.png 686w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/guest-post-approval-300x139.png 300w\" sizes=\"(max-width: 686px) 100vw, 686px\" \/><\/figure><\/div>\n\n\n<p>If possible, try to insert anything related to time and urgency to increase the email\u2019s open rate.<\/p>\n\n\n\n<p>According to a <a href=\"https:\/\/www.hubspot.com\/sales\/follow-up-email\" target=\"_blank\" rel=\"noopener\" data-lasso-id=\"312\">study conducted by HubSpot<\/a> in 2014, email subject lines with the word \u201cTomorrow\u201d had a 10 percent higher open rate.<\/p>\n\n\n\n<p>Don\u2019t worry \u2014 as long as you target the right site and be direct about your proposition, your emails should generally have positive results. In fact, I bet you can use a subject line like \u201cGuest Post Pitch\u201d and still manage to get some responses from your prospects.<\/p>\n\n\n\n<p>Besides, you can always try again and use a different subject line with a more straightforward approach.<\/p>\n\n\n\n<p>To cap off your guest blogging pitch email, just try to express your appreciation for your prospect\u2019s time. They do, after all, get several emails a day and they somehow chose to read yours.<\/p>\n\n\n\n<p>A down-to-earth sentence like \u201cThank you for your time and I hope to hear from you soon\u201d should be enough to put you under your prospect\u2019s good graces.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" width=\"791\" height=\"517\" src=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/guest-blogging-emails.png\" alt=\"guest blogging emails\" class=\"wp-image-1538678\" srcset=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/guest-blogging-emails.png 791w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/guest-blogging-emails-300x196.png 300w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/guest-blogging-emails-768x502.png 768w\" sizes=\"(max-width: 791px) 100vw, 791px\" \/><\/figure><\/div>\n\n\n<p>That\u2019s about it. I think you now know enough to start writing guest blogging emails that can get results.<\/p>\n\n\n\n<p>Suppose you do get the spot and got assigned a guest post to work on.<\/p>\n\n\n\n<p><em>Now what? <\/em><\/p>\n\n\n\n<p>I\u2019ll tell you what \u2014 let\u2019s go over a few tips on how to make your guest post shine.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"approval\">How to Get Your Guest Post Approved<\/h2>\n\n\n\n<p>When creating a guest post, keep in mind that every word you write represents your brand\u2019s ideals.<\/p>\n\n\n\n<p>Your content will not only be exposed to high-quality leads, it will also serve as a way for influencers and potential partners to gauge your expertise.<\/p>\n\n\n\n<p>To increase your guest post approval rate, the first thing you should do is check out their blog and learn more about their content style. If you can reproduce the tone and other quirks that make their content desirable to their readers, you and your prospect will have a fruitful, professional relationship for a long time.<\/p>\n\n\n\n<p>Of course, that\u2019s not all you should do if you want to submit guest posts. Below are some additional ways to make your guest post sparkle with quality:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"engagement\">1. Maximize Engagement with Visual Content<\/h3>\n\n\n\n<p>I often dish out this advice, but I\u2019ll say it again because it\u2019s just that good.<\/p>\n\n\n\n<p><strong>A surefire way to improve the quality of your content and improve guest post approval is to incorporate well-made, custom visuals. <\/strong><\/p>\n\n\n\n<p>It doesn\u2019t matter if it\u2019s a screenshot, an infographic, a short animation, or even a <em>meme. <\/em>As long as it helps readers absorb your key points, they should appreciate any form of visual content you have in store for them.<\/p>\n\n\n\n<p>I stay true to this advice and take every opportunity I can get to sneak in an image into my post. Just take a look at <a href=\"https:\/\/masterblogging.com\/long-tail-keywords\/\" target=\"_blank\" rel=\"noopener\" data-lasso-id=\"313\">one of my recent posts on long-tail keywords<\/a>:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" width=\"1177\" height=\"538\" src=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Get-guest-post-approved.png\" alt=\"Get guest post approved\" class=\"wp-image-1538679\" srcset=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Get-guest-post-approved.png 1177w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Get-guest-post-approved-300x137.png 300w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Get-guest-post-approved-768x351.png 768w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Get-guest-post-approved-1024x468.png 1024w\" sizes=\"(max-width: 1177px) 100vw, 1177px\" \/><\/figure><\/div>\n\n\n<p><strong>Below is a short list of tools you can use for your visual content needs:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/masterblogging.com\/go\/canva\/\" rel=\"nofollow noopener\" data-lasso-id=\"314\" target=\"_blank\" data-lasso-name=\"Canva\">Canva<\/a>: Infographics, blog headers, social media posts, and so on<\/li>\n\n\n\n<li><a href=\"https:\/\/masterblogging.com\/go\/snagit\/\" rel=\"nofollow noopener\" data-lasso-id=\"315\" target=\"_blank\" data-lasso-name=\"Snagit\">Snagit<\/a> and <a href=\"https:\/\/evernote.com\/products\/skitch\" target=\"_blank\" rel=\"noopener\" data-lasso-id=\"316\">Evernote Skitch<\/a>: Screenshots with annotations<\/li>\n\n\n\n<li><a href=\"https:\/\/pixabay.com\/en\/\" target=\"_blank\" rel=\"noopener\" data-lasso-id=\"317\">Pixabay<\/a> and <a href=\"https:\/\/www.pexels.com\/\" data-lasso-id=\"318\" target=\"_blank\" rel=\"noopener\">Pexels<\/a>: Stock photos (Although I won\u2019t rely on them as much \u2014 unless I modify the image with Canva)<\/li>\n\n\n\n<li><a href=\"https:\/\/www.fiverr.com\" target=\"_blank\" rel=\"nofollow noopener\" data-lasso-id=\"319\">Fiverr<\/a>: Hire freelance graphic designers on the cheap<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"proofread\">2. Polish Your Content with Proofreading Tools<\/h3>\n\n\n\n<p>What would readers think about your brand if you can\u2019t get your spelling and grammar right?<\/p>\n\n\n\n<p>I know \u2014 some of you are probably non-native English speakers. But that\u2019s no excuse to settle for anything less than perfect.<\/p>\n\n\n\n<p>For those with funds, hiring a native English editor or proofreader is a solid option. Otherwise, you can use <a href=\"https:\/\/masterblogging.com\/online-proofreading-tools\/\" target=\"_blank\" aria-label=\"free proofreading tools (opens in a new tab)\" rel=\"noopener\" class=\"rank-math-link\" data-lasso-id=\"320\">free proofreading tools<\/a> like Grammarly to detect all inconsistencies in your piece.<\/p>\n\n\n\n<p>To use <a href=\"https:\/\/masterblogging.com\/go\/grammarly\/\" aria-label=\"Grammarly (opens in a new tab)\" rel=\"nofollow noopener\" class=\"rank-math-link\" data-lasso-id=\"321\" target=\"_blank\" data-lasso-name=\"Grammarly\">Grammarly<\/a>, you just need to upload a copy of your content into the tool.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" width=\"1159\" height=\"660\" src=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/proofread-guest-post.png\" alt=\"proofread guest post\" class=\"wp-image-1538680\" srcset=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/proofread-guest-post.png 1159w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/proofread-guest-post-300x171.png 300w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/proofread-guest-post-768x437.png 768w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/proofread-guest-post-1024x583.png 1024w\" sizes=\"(max-width: 1159px) 100vw, 1159px\" \/><\/figure><\/div>\n\n\n<p>It shouldn\u2019t take long for Grammarly to spot the possible improvements to your content. Similar to a spell checker in word processing applications, it underlines mistakes to make it easy for you to find them.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" width=\"980\" height=\"474\" src=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Guest-post-grammatical-mistakes.png\" alt=\"Guest post grammatical mistakes\" class=\"wp-image-1538681\" srcset=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Guest-post-grammatical-mistakes.png 980w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Guest-post-grammatical-mistakes-300x145.png 300w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Guest-post-grammatical-mistakes-768x371.png 768w\" sizes=\"(max-width: 980px) 100vw, 980px\" \/><\/figure><\/div>\n\n\n<p>Premium Grammarly users can also find <em>writing issues<\/em>, other than grammar and spelling errors, that could affect the readability and quality of your post. This includes the use of a passive writing voice, wordiness, and other style mistakes.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" width=\"976\" height=\"516\" src=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Improve-content-with-Grammarly.png\" alt=\"Improve content with Grammarly\" class=\"wp-image-1538682\" srcset=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Improve-content-with-Grammarly.png 976w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Improve-content-with-Grammarly-300x159.png 300w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Improve-content-with-Grammarly-768x406.png 768w\" sizes=\"(max-width: 976px) 100vw, 976px\" \/><\/figure><\/div>\n\n\n<p>Perhaps the only thing I\u2019d let slide here is the use of colloquial phrases, which \u2014 in my opinion \u2014 could elevate the overall \u201cfeel\u201d of the article.<\/p>\n\n\n\n<p>Rather than being uptight about your writing style, sometimes a little casual language could brighten up the experience. Just be sure the website you\u2019re submitting the guest post to allows not-so-formal pieces on their blog.<\/p>\n\n\n\n<p>By the way, if you\u2019re interested in Grammarly, don\u2019t forget to check out <a href=\"https:\/\/masterblogging.com\/deals\/grammarly-discount\/\" target=\"_blank\" rel=\"noopener\" data-lasso-id=\"322\">this page<\/a> for a 25 percent discount on the premium subscription. Cheers!<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"internal-links\">3. Spread Traffic Throughout Your Website with Internal Links<\/h3>\n\n\n\n<p>Websites that accept guest posts care about their SEO, too.<\/p>\n\n\n\n<p>As such, they\u2019d surely appreciate it if you can weave internal links into your guest post.<\/p>\n\n\n\n<p>If you don\u2019t know what an internal link is, it\u2019s basically a hyperlink to another piece of content within the same website.<\/p>\n\n\n\n<p>Internal links cause readers to stick around longer and find more useful content. It\u2019s also one of the established on-page SEO factors that can improve a website\u2019s rankings in search engines.<\/p>\n\n\n\n<p>The only rule you need to remember is to never force internal links if you can\u2019t find anything relevant to your guest post.<\/p>\n\n\n\n<p>To look for internal linking opportunities, you can utilize an internal search feature or run a Google search with the <strong>\u2018inurl:\u2019 <\/strong>operator followed by the site\u2019s URL and a couple of keywords.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" width=\"1086\" height=\"686\" src=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Guest-post-writing-tips.png\" alt=\"Guest post writing tips\" class=\"wp-image-1538683\" srcset=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Guest-post-writing-tips.png 1086w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Guest-post-writing-tips-300x190.png 300w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Guest-post-writing-tips-768x485.png 768w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Guest-post-writing-tips-1024x647.png 1024w\" sizes=\"(max-width: 1086px) 100vw, 1086px\" \/><\/figure><\/div>\n\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"promote\">How to Promote Your Guest Post<\/h2>\n\n\n\n<p>So \u2014 you\u2019ve made it this far.<\/p>\n\n\n\n<p>You should have enough information now to submit kickass guest posts that will also benefit your site.<\/p>\n\n\n\n<p>There\u2019s just one more thing you need to do if you want to reap the full benefits of guest blogging.<\/p>\n\n\n\n<p>You probably saw this coming, but you also need to promote your guest post like crazy to give it some traction in terms of traffic and engagement.<\/p>\n\n\n\n<p>Let\u2019s just dive in.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"email\">1. Your Email Subscribers Get First Dibs<\/h3>\n\n\n\n<p>Broadcasting your guest post to your email subscribers is a way to get guaranteed traffic.<\/p>\n\n\n\n<p><em>You do have an active mailing list for content marketing purposes, right? <\/em><\/p>\n\n\n\n<p>If you answered \u201cyes,\u201d then you also probably use an email marketing platform to manage your subscribers, design your newsletters, and schedule your broadcasts. If not, then I suggest you start small with a free platform like <a href=\"https:\/\/mailchimp.com\/\" target=\"_blank\" rel=\"noopener\" data-lasso-id=\"323\">MailChimp<\/a>.<\/p>\n\n\n\n<p>In addition to helping you capture leads and manage different mailing lists, MailChimp is also equipped with tools for building visually appealing newsletters. Their collection of pre-made layouts, in particular, is a great help for those who\u2019ve no experience in email marketing.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" width=\"1188\" height=\"599\" src=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/mailchimp.png\" alt=\"mailchimp\" class=\"wp-image-1538684\" srcset=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/mailchimp.png 1188w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/mailchimp-300x151.png 300w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/mailchimp-768x387.png 768w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/mailchimp-1024x516.png 1024w\" sizes=\"(max-width: 1188px) 100vw, 1188px\" \/><\/figure><\/div>\n\n\n<h3 class=\"wp-block-heading\" id=\"portfolio\">2. Impress Your Audience with a Portfolio of Guest Posts<\/h3>\n\n\n\n<p>Other than your mailing list, you can also leverage existing traffic on your website to promote your guest posts.<\/p>\n\n\n\n<p>A typical strategy is to create a \u201cportfolio\u201d section of your submissions to other blogs. You just need to create a simple page that describes your experience and contains links to your guest submissions.<\/p>\n\n\n\n<p><a href=\"https:\/\/masterblogging.com\/hiring-writers\/\" target=\"_blank\" rel=\"noopener\" data-lasso-id=\"324\">Freelance writers<\/a> do this all the time to showcase their skills to prospects.<\/p>\n\n\n\n<p>To give you an idea of what to build, take a look at the example below from <a href=\"https:\/\/www.innovativeink.ca\/projects\/\" target=\"_blank\" rel=\"noopener\" data-lasso-id=\"325\">Elna Cain\u2019s website<\/a>:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" width=\"1317\" height=\"748\" src=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Portfolio-of-Guest-Posts.png\" alt=\"Portfolio of Guest Posts\" class=\"wp-image-1538685\" srcset=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Portfolio-of-Guest-Posts.png 1317w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Portfolio-of-Guest-Posts-300x170.png 300w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Portfolio-of-Guest-Posts-768x436.png 768w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Portfolio-of-Guest-Posts-1024x582.png 1024w\" sizes=\"(max-width: 1317px) 100vw, 1317px\" \/><\/figure><\/div>\n\n\n<p>Your guest post portfolio will also be beneficial as you try to attract bigger, more influential guest blogging sites in the future. Work your way from smaller sites to bolster your portfolio and establish a presence first \u2014 soon, your blogging credentials should be irresistible to the top publications in your niche!<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"links\">3. Your Guest Posts Deserve Some Links Too<\/h3>\n\n\n\n<p>Want to hear something cool?<\/p>\n\n\n\n<p><em>You can also use link building to drive traffic to your guest posts. <\/em><\/p>\n\n\n\n<p>It works because the traffic that gets diverted to your guest post via a link may also be funneled to your website through another link. You also help boost the rankings of your guest post in search engines, which, in turn, further increases its traffic potential.<\/p>\n\n\n\n<p>Call it \u201clink-ception,\u201d if you will. But professionals in the SEO landscape actually call it \u201cTiered Link Building.\u201d<\/p>\n\n\n\n<p>In other words, links that point to your guest posts are called \u201csecond-tier links.\u201d You may go even deeper with tier three or even <em>four links.<\/em><\/p>\n\n\n\n<p>For easy ways to build backlinks to your guest post, check out <a href=\"https:\/\/masterblogging.com\/how-to-get-backlinks\/\" target=\"_blank\" rel=\"noopener\" data-lasso-id=\"326\">this post<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"social-buzz\">4. Stir Up Some Social Media Buzz<\/h3>\n\n\n\n<p>If there are people who care about your submissions to other blogs, they could either be your newsletter subscribers or your social media followers.<\/p>\n\n\n\n<p>Distributing new content across social media channels is a proven way to generate traffic. It also doesn\u2019t involve any special step to do \u2014 just copy the link to your newly-published guest post and share it on your Facebook, Twitter, or LinkedIn account.<\/p>\n\n\n\n<p>It also helps to ask for your followers\u2019 feedback in order to stir up feedback. Anything that sounds genuine and respectful should do.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" width=\"818\" height=\"718\" src=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Share-guest-post-on-social-media.png\" alt=\"Share guest post on social media\" class=\"wp-image-1538686\" srcset=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Share-guest-post-on-social-media.png 818w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Share-guest-post-on-social-media-300x263.png 300w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Share-guest-post-on-social-media-768x674.png 768w\" sizes=\"(max-width: 818px) 100vw, 818px\" \/><\/figure><\/div>\n\n\n<h3 class=\"wp-block-heading\" id=\"comments\">5. Respond to Comments<\/h3>\n\n\n\n<p>If you decide to share your post on social media, you should expect a wave of comments to pour in.<\/p>\n\n\n\n<p>Most of them may not require any response from your end. But if your followers ask a question or share something insightful, be prepared to address their concerns in a meaningful and authentic way &nbsp;\u2014 it will serve your public brand image well.<\/p>\n\n\n\n<p>Think you don\u2019t have enough time to respond to your audience\u2019s comments? Just bear in mind that even big-name thought leaders like <a href=\"https:\/\/neilpatel.com\/\" target=\"_blank\" rel=\"noopener\" data-lasso-id=\"327\">Neil Patel<\/a> engage in conversations with their audience whenever they can.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" width=\"1117\" height=\"644\" src=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Respond-to-Comments.png\" alt=\"Respond to Comments\" class=\"wp-image-1538687\" srcset=\"https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Respond-to-Comments.png 1117w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Respond-to-Comments-300x173.png 300w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Respond-to-Comments-768x443.png 768w, https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/Respond-to-Comments-1024x590.png 1024w\" sizes=\"(max-width: 1117px) 100vw, 1117px\" \/><\/figure><\/div>\n\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"dos-donts\">Guest Blogging Dos and Don\u2019ts<\/h2>\n\n\n\n<p>To wrap up this guide, let\u2019s go over the dos and don\u2019ts of guest blogging one more time.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Link Building<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Do: <\/strong>Insert backlinks to your site when they add value to the reader\u2019s experience.<\/li>\n\n\n\n<li><strong>Don\u2019t: <\/strong>Force backlinks even if they don\u2019t make sense to the guest post\u2019s topic.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Making Money with Guest Blogging<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Do: <\/strong>Look for sites that pay for guest posts or funnel organic traffic to your sales page.<\/li>\n\n\n\n<li><strong>Don\u2019t: <\/strong>Sell backlinks on guest posts to other brands.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Looking for Prospect Sites<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Do: <\/strong>Find websites that garner the right kind of traffic.<\/li>\n\n\n\n<li><strong>Don\u2019t: <\/strong>Pick a website that doesn\u2019t generate any traffic at all.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Email Outreach<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Do: <\/strong>Personalize your outreach emails and focus on relationship-building.<\/li>\n\n\n\n<li><strong>Don\u2019t: <\/strong>Send the same, template-based email to all your guest blogging prospects.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Writing Your Guest Post<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Do: <\/strong>Match the preferences of the site\u2019s readers and follow the guidelines.<\/li>\n\n\n\n<li><strong>Don\u2019t: <\/strong>Submit poor-quality content.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Promoting Your Guest Post<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Do: <\/strong>Interact with your followers, subscribers, and the website\u2019s audience.<\/li>\n\n\n\n<li><strong>Don\u2019t: <\/strong>Leave the promotion of your guest post in the hands of the publishing website.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"conclusion\">Conclusion<\/h3>\n\n\n\n<p>Repeat after me:<\/p>\n\n\n\n<p>\u201c<strong><em>I will start guest blogging from now on.<\/em><\/strong>\u201d<\/p>\n\n\n\n<p>Let\u2019s face it, there\u2019s a good chance you already thought about submitting content to other sites. But at the end of the day, you either lacked the confidence to take the leap <em>or <\/em>the know-how of running a successful guest blogging campaign.<\/p>\n\n\n\n<p>Hopefully, the guide above gave you that much-needed push into taking action.<\/p>\n\n\n\n<p>Good luck and don\u2019t hesitate to share your results in the comments below!<\/p>","protected":false},"excerpt":{"rendered":"<p>I get it \u2014 you have a flashy website that you\u2019d like to show off to your audience. But sometimes, the best way to reach them is by writing articles for other sites. In this&#8230;<\/p>\n","protected":false},"author":1,"featured_media":1538690,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"categories":[100012],"tags":[700266],"class_list":["post-10","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-featured-gems","tag-bloggers"],"taxonomy_info":{"category":[{"value":100012,"label":"Featured Gems"}],"post_tag":[{"value":700266,"label":"Bloggers"}]},"featured_image_src_large":["https:\/\/masterblogging.com\/wp-content\/uploads\/2013\/07\/guest-blogging-guide.png",750,300,false],"author_info":{"display_name":"Ankit Singla","author_link":"https:\/\/masterblogging.com\/about\/"},"comment_info":0,"category_info":[{"term_id":100012,"name":"Featured Gems","slug":"featured-gems","term_group":0,"term_taxonomy_id":500012,"taxonomy":"category","description":"","parent":0,"count":142,"filter":"raw","cat_ID":100012,"category_count":142,"category_description":"","cat_name":"Featured Gems","category_nicename":"featured-gems","category_parent":0}],"tag_info":[{"term_id":700266,"name":"Bloggers","slug":"bloggers","term_group":0,"term_taxonomy_id":3500266,"taxonomy":"post_tag","description":"","parent":0,"count":98,"filter":"raw"}],"_links":{"self":[{"href":"https:\/\/masterblogging.com\/wp-json\/wp\/v2\/posts\/10"}],"collection":[{"href":"https:\/\/masterblogging.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterblogging.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterblogging.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterblogging.com\/wp-json\/wp\/v2\/comments?post=10"}],"version-history":[{"count":6,"href":"https:\/\/masterblogging.com\/wp-json\/wp\/v2\/posts\/10\/revisions"}],"predecessor-version":[{"id":4560745,"href":"https:\/\/masterblogging.com\/wp-json\/wp\/v2\/posts\/10\/revisions\/4560745"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/masterblogging.com\/wp-json\/wp\/v2\/media\/1538690"}],"wp:attachment":[{"href":"https:\/\/masterblogging.com\/wp-json\/wp\/v2\/media?parent=10"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterblogging.com\/wp-json\/wp\/v2\/categories?post=10"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterblogging.com\/wp-json\/wp\/v2\/tags?post=10"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}